Yahoo! has immense reach. Without doubt, you must be in Yahoo. It can bring
you up to 50% of your traffic or more! Fortunately, you can now get listed
in Yahoo! in seven days for a cost of just $199 - often worthwhile. You
should get back your investment in a matter of days. The most important
thing is to have a domain name that is high on the alphabetic order (starts
with a number or an 'a') and also to include your primary keyword phrase -
the one most people use to find your site - in your Web site name (title)
and its description.
Once you get listed, you should also sign up to have your site become a
sponsored site within Yahoo! It costs $25 to $300 or more a month at the
time of writing, depending on the category. Sponsored sites appear in a
separate, clearly demarcated listing box, located on appropriate category
pages in the Directory at the top - which means more traffic.
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