Re: [Fwd: Re: Press release together with KDE?]

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by Björn Balazs | Apliki :: Rate this Message:

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Hi @all,

thanks very much for the positive feedback on this issue. I have returned from
vacation and will again take over the communication for Apliki.

We will we be launching the service as a web-based service hopefully soon. So
I would like to wait with publishing this press release untill we have set it
all up properly from our side, so interested people can try the service
directly.

I will get back on you, as soon, as this happend.

Thanks again!

Björn



Am Dienstag 08. September 2009 11:49:36 schrieb Steffen Eßers | Apliki:

> fyi
>
> -------- Original-Nachricht --------
> Betreff: Re: [kde-promo] Press release together with KDE?
> Datum: Fri, 21 Aug 2009 19:45:49 +0200
> Von: Jos Poortvliet <jospoortvliet@...>
> An: Celeste Lyn Paul <celeste@...>
> CC: KDE Promo <kde-promo@...>, Steffen Eßers
> <steffen.essers@...>, Nuno Pinheiro <nuno@...>
> Referenzen: <200908201937.47262.bjoern.balazs@...>
> <5847e5cf0908210650w64114007y9a65e265a37a62da@...>
> <4148aeff0908210828j6cae9b05jda25fb332bda5152@...>
>
> On Fri, Aug 21, 2009 at 5:28 PM, Celeste Lyn Paul<celeste@...> wrote:
> > IMO think the press release is perfectly fine. It describes an
> > interesting activity the KDE community is conducting which happens to
> > be in partnership with a company who also sells services. It doesn't
> > have any marketing in it at all, except for providing a description of
> > the company. I think this is comparable to us discussing anything
> > Trolltech or Novell or Nokia or KDAB helps us with, since they often
> > donate free services, but are profitable companies who always hope to
> > gain more business from the exposure it gets be participating in KDE.
> >
> > However, getting Sebas' take on this would be good since he is more
> > familiar with press-related issues.
>
> To be completely honest, I hadn't read the press release thorougly but
> mostly responded to the questions. Being busy and continuously
> interupted by work (new job) my attention might not have been what it
> should have been. I think the press release is perfectly fine, though
> I'm sure sebas can come up with some improvements (so could I but in
> the interest of focus and time and similair things I leave it up to
> him).
>
> IOW you've got my blessing - and I think a dot story is in order as
> well. Still, running it by the board to get some feedback won't hurt.
>
> love,
>
> Jos
>
> > ~ Celeste
> >
> > On Fri, Aug 21, 2009 at 9:50 AM, Jos Poortvliet<jospoortvliet@...>
wrote:

> >> Bjorn, Steffen, Nuno and Celeste,
> >>
> >> First of all, congrats on the KDE related business, it's good to hear.
> >>
> >> About KDE helping you in marketing & getting business: I think this
> >> might be controversial. I personally have no problem with it
> >> whatsoever, but others might (hence the controversial part). I think
> >> the board should discuss this amongst themselvers at the very least,
> >> and probably with the e.V. at large.
> >>
> >> Again, and I think I speak on behalf of the promo team on this, I
> >> would love to help you guys out and give some publicity. We all love
> >> the hard work of the Oxygen team and know how some are definately on
> >> the 'starving hackers' list.
> >>
> >> Concerning the use of the KDE logo, this is a legal matter as much as
> >> a promo thing, and again something the board can decide on
> >>
> >> Sebastian Kugler goes over official press release stuff.
> >>
> >> This question, and both other ones, prompts me to assume this hasn't
> >> been discussed in the board. However, Celeste is a board member? If
> >> her being involved means the board has approved this I think it's
> >> clear that the promo team is on your side, and the article below can
> >> go in the usual dot que for publishing. I still don't understand the
> >> questions, then.
> >>
> >> Sorry for being less than completely positive about this - I'd love to
> >> do everything I can to help KDE related business out. But I have to
> >> think about the kittens errr other KDE contributors who should have a
> >> say in this - directly or through the board..
> >>
> >> So send this to the board, telling them you have the support of at
> >> least me (and most likely the rest of the promo team) and get them to
> >> approve it. We'll then do whatever we can to get you guys some
> >> business.
> >>
> >> Cheers,
> >>
> >> Jos
> >>
> >>
> >> On Thu, Aug 20, 2009 at 7:37 PM, Björn Balazs |
> >>
> >> Apliki<bjoern.balazs@...> wrote:
> >>> Hi KDE-Promo-Team!
> >>>
> >>> As you might know, Nuno and I have started an initiative to do
> >>> usability- testing of all KDE-Standard-Icons to further improve the
> >>> quality of KDE.
> >>>
> >>> Now, as we as a company are trying to generate a business out of
> >>> selling our testing services, we would be very happy if KDE could help
> >>> us in marketing, by publishing a press release about this topic.
> >>>
> >>> Celeste, Nuno and I have written down, what we think could be used for
> >>> this purpose, see below.
> >>>
> >>> Now my questions:
> >>>
> >>> - We would like to publish this through our press distribution in a
> >>> german version. Would this be OK for you and are we allowed to use the
> >>> KDE-Logo for this?
> >>>
> >>> - We would be very happy if you would release this story as an
> >>> international KDE press release. Would you do so?
> >>>
> >>> - Would it be possible to do a the Dot-Story out of this?
> >>>
> >>> Of course you are free to make any suggestion concerning the content.
> >>> Please address any communication to Steffen (steffen.essers@...),
> >>> as I will be on vacation the next couple of days.
> >>>
> >>> We are very thankful for any support by you!
> >>>
> >>> Cheers,
> >>> Björn
> >>>
> >>> -------------------------------------------
> >>> Here comes the text...
> >>> -------------------------------------------
> >>>
> >>> Subject:
> >>> KDE and Apliki cooperate for understandable icons
> >>>
> >>>
> >>> Body:
> >>> 20.8.2009
> >>>
> >>> IT | Software Development | Open Source | Usability | KDE | Business |
> >>> Berlin
> >>>
> >>> KDE and Apliki cooperate for understandable icons
> >>>
> >>>    * KDE focusses on understandability. Also for icons.
> >>>    * The web-based Icon Usability Test of Apliki helps to understand
> >>>      the user.
> >>>    * The fast feedback from users assists the development.
> >>>
> >>> Berlin, 20.8.2009: KDE 4 was a major milestone for the free project.
> >>> A main drive in the development has been the desire of the community
> >>> for a simple and understandable handling of the desktop. But no one
> >>> rests here. Nuno Pinheiro, one of the main icon developer of KDE and
> >>> engineering psychologist Björn Balazs together want to identify and
> >>> optimize all KDE icons in need of improvement. "Thanks to the community
> >>> and our Web-based Icon Usability Test, the days for incomprehensible
> >>> icons are counted," says Björn Balazs, director for analysis, design
> >>> and test at Apliki.
> >>>
> >>> www.kde.org
> >>> www.Icon-Test.com
> >>>
> >>>
> >>> Nuno Pinheiro and Björn Balazs met for the first time personnally on an
> >>> Amarok developers meeting in Berlin. Both have one thing in common.
> >>> Their desire, that KDE does what it is supposed to do. And the user
> >>> understand it.
> >>>
> >>> They know that icons are an issue in the development, that is often
> >>> accompanied by great uncertainty regarding the understandability. With
> >>> the Icon Usability Test both are on the safe side, because they ask the
> >>> users themselves, what they understand. Nuno Pinheiro instantly
> >>> recognized the added value of the quick web-based Icon Usability Test
> >>> of Apliki. Now they want to test the whole KDE standard iconset
> >>> "Oxyen".
> >>>
> >>> The first Icon test was already completed. More then 7,000 members of
> >>> the community participated in the initial investigation. "We are
> >>> overwhelmed by the onslaught. And we only need a maximum of 30
> >>> participants for a scientifically accurate assessment for any icon. Of
> >>> course, more help a lot in comparing different target groups", says
> >>> Björn Balazs of the Psychological IT Consultancy Apliki. "Maybe it's
> >>> because it only costs 4 minutes for the participants to subsequently
> >>> save the search for a specific icon in KDE."
> >>>
> >>> Further Icon Usability Tests for KDE will take place on a biweekly
> >>> base. "With the Icon Uasbility Test, we not only receive feedback on
> >>> the understandability of the icons, but also about any cultural
> >>> differences in their interpretation," says Nuno Pinheiro. On the basis
> >>> of these tests, he wants to develop localized icons, that help to make
> >>> KDE to the desktop of choice in all cultures.
> >>>
> >>>
> >>> *About KDE*
> >>> KDE is an international technology team that creates Free Software for
> >>> desktop and portable computing. Among KDE's products are a modern
> >>> desktop system for Linux and UNIX platforms, comprehensive office
> >>> productivity and groupware suites and hundreds of software titles in
> >>> many categories including Internet and web applications, multimedia,
> >>> entertainment, educational, graphics and software development. KDE
> >>> software is translated into more than 60 languages and is built with
> >>> ease of use and modern accessibility principles in mind. KDE4's
> >>> full-featured applications run natively on Linux, BSD, Solaris, Windows
> >>> and Mac OS X.
> >>>
> >>>
> >>> *About Apliki*
> >>> Apliki is Germany's first Psychological IT-Consultancy. Because
> >>> products with the best usability do not help, as long as users do not
> >>> want to use them, engineering psychologists work here to understand how
> >>> products motivate their users. Hand in hand with usability experts and
> >>> IT specialists Apliki works like a navigational system and avoids
> >>> detours from the idea into a convincing (sub-) product. So Apliki
> >>> advises IT vendors - psychologically sound and with years of
> >>> experience: For simpler technology, which is verifiably more
> >>> successful.
> >>>
> >>> Kontakt
> >>> Apliki GmbH & Co. KG
> >>> Steffen Eßers
> >>> Tempelhofer Ufer 1a
> >>> 10961 Berlin
> >>> Germany
> >>> Fon +49 · 30 · 992779990
> >>> Mail info@...
> >>> Netz www.apliki.de
> >>>
> >>>
> >>> --
> >>> Björn Balazs
> >>> Leitung Analyse, Design & Test, Gesellschafter
> >>> __________________________________________________________________
> >>>
> >>> Apliki ist Deutschlands erste Psychologische IT-Beratung. Da Produkte
> >>> mit der besten Usability nichts nützen, solange Anwender sie nicht
> >>> benutzen wollen, beschäftigen sich hier Ingenieurpsychologen auch
> >>> damit, wie Produkte ihre Anwender motivieren. Hand in Hand mit
> >>> Usability-Experten und IT-Spezialisten funktioniert Apliki wie ein
> >>> Navigationssystem und vermeidet Umwege von der Idee hin zu einem
> >>> überzeugenden (Teil-) Produkt. So berät Apliki IT-Hersteller -
> >>> psychologisch fundiert und mit jahrelanger Erfahrung: Für einfachere
> >>> Technik, die nachweisbar erfolgreicher ist.
> >>> __________________________________________________________________
> >>>
> >>> Bitte beachten Sie unsere neuen Kontaktdaten!
> >>>
> >>> Apliki
> >>> Psychologische IT-Beratung
> >>> Tempelhofer Ufer 1a
> >>> 10961 Berlin
> >>>
> >>> Fon +49 · 30 · 99277999 · 0
> >>> Mob +49 · 179 · 4541949
> >>> Mail bjoern.balazs@...
> >>> Netz www.apliki.de
> >>> __________________________________________________________________
> >>> Apliki GmbH & Co. KG, Berlin, AG Charlottenburg, HRA 39114
> >>>
> >>> Persönlich haftend:
> >>> Apliki Beteiligungs GmbH, Berlin, AG Charlottenburg, HRB 104921
> >>> vertreten durch: Steffen Eßers, Björn Balazs, Ilja Pavkovic
> >>>
> >>>
> >>> _______________________________________________
> >>> This message is from the kde-promo mailing list.
> >>>
> >>> Visit https://mail.kde.org/mailman/listinfo/kde-promo to unsubscribe,
> >>> set digest on or temporarily stop your subscription.
> >
> > --
> > Celeste Lyn Paul
> > KDE Usability Project
> > KDE e.V. Board of Directors
> > www.kde.org
>
--
Björn Balazs
Leitung Analyse, Design & Test, Gesellschafter
__________________________________________________________________

Apliki ist Deutschlands erste Psychologische IT-Beratung. Da Produkte mit der
besten Usability nichts nützen, solange Anwender sie nicht benutzen wollen,
beschäftigen sich hier Ingenieurpsychologen auch damit, wie Produkte ihre
Anwender motivieren. Hand in Hand mit Usability-Experten und IT-Spezialisten
funktioniert Apliki wie ein Navigationssystem und vermeidet Umwege von der
Idee hin zu einem überzeugenden (Teil-) Produkt. So berät Apliki IT-Hersteller
- psychologisch fundiert und mit jahrelanger Erfahrung: Für einfachere
Technik, die nachweisbar erfolgreicher ist.
__________________________________________________________________

Bitte beachten Sie unsere neuen Kontaktdaten!

Apliki
Psychologische IT-Beratung
Tempelhofer Ufer 1a
10961 Berlin

Fon +49 · 30 · 99277999 · 0
Mob +49 · 179 · 4541949
Mail bjoern.balazs@...
Netz www.apliki.de
__________________________________________________________________
Apliki GmbH & Co. KG, Berlin, AG Charlottenburg, HRA 39114

Persönlich haftend:
Apliki Beteiligungs GmbH, Berlin, AG Charlottenburg, HRB 104921
vertreten durch: Steffen Eßers, Björn Balazs, Ilja Pavkovic


 
_______________________________________________
This message is from the kde-promo mailing list.

Visit https://mail.kde.org/mailman/listinfo/kde-promo to unsubscribe, set digest on or temporarily stop your subscription.

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Re: [Fwd: Re: Press release together with KDE?]

by Björn Balazs | Apliki :: Rate this Message:

Reply to Author | View Threaded | Show Only this Message

Hi KDE-Promo-Team,

we are planning to make our service publically available on October, 1st.

We will do this with a pay-the-experienced-value-business-model. So everyone
can use it free of any risk (as they can pay 0, if they think there is no
value for them) - and it will always be for free for any non-commercial Open-
Source project and for university research.

So I would be very happy if KDE could start to promote the press release like
in the first or second week of October. Giving us some time-buffer would be
nice - we all know these last-minute-bugs :)

Let me know, if I can assist you in any way!

Cheers,
Björn

Am Dienstag 08. September 2009 16:30:08 schrieb Björn Balazs | Apliki:

> Hi @all,
>
> thanks very much for the positive feedback on this issue. I have returned
>  from vacation and will again take over the communication for Apliki.
>
> We will we be launching the service as a web-based service hopefully soon.
>  So I would like to wait with publishing this press release untill we have
>  set it all up properly from our side, so interested people can try the
>  service directly.
>
> I will get back on you, as soon, as this happend.
>
> Thanks again!
>
> Björn
>
> Am Dienstag 08. September 2009 11:49:36 schrieb Steffen Eßers | Apliki:
> > fyi
> >
> > -------- Original-Nachricht --------
> > Betreff: Re: [kde-promo] Press release together with KDE?
> > Datum: Fri, 21 Aug 2009 19:45:49 +0200
> > Von: Jos Poortvliet <jospoortvliet@...>
> > An: Celeste Lyn Paul <celeste@...>
> > CC: KDE Promo <kde-promo@...>, Steffen Eßers
> > <steffen.essers@...>, Nuno Pinheiro <nuno@...>
> > Referenzen: <200908201937.47262.bjoern.balazs@...>
> > <5847e5cf0908210650w64114007y9a65e265a37a62da@...>
> > <4148aeff0908210828j6cae9b05jda25fb332bda5152@...>
> >
> > On Fri, Aug 21, 2009 at 5:28 PM, Celeste Lyn Paul<celeste@...> wrote:
> > > IMO think the press release is perfectly fine. It describes an
> > > interesting activity the KDE community is conducting which happens to
> > > be in partnership with a company who also sells services. It doesn't
> > > have any marketing in it at all, except for providing a description of
> > > the company. I think this is comparable to us discussing anything
> > > Trolltech or Novell or Nokia or KDAB helps us with, since they often
> > > donate free services, but are profitable companies who always hope to
> > > gain more business from the exposure it gets be participating in KDE.
> > >
> > > However, getting Sebas' take on this would be good since he is more
> > > familiar with press-related issues.
> >
> > To be completely honest, I hadn't read the press release thorougly but
> > mostly responded to the questions. Being busy and continuously
> > interupted by work (new job) my attention might not have been what it
> > should have been. I think the press release is perfectly fine, though
> > I'm sure sebas can come up with some improvements (so could I but in
> > the interest of focus and time and similair things I leave it up to
> > him).
> >
> > IOW you've got my blessing - and I think a dot story is in order as
> > well. Still, running it by the board to get some feedback won't hurt.
> >
> > love,
> >
> > Jos
> >
> > > ~ Celeste
> > >
> > > On Fri, Aug 21, 2009 at 9:50 AM, Jos
> > > Poortvliet<jospoortvliet@...>
>
> wrote:
> > >> Bjorn, Steffen, Nuno and Celeste,
> > >>
> > >> First of all, congrats on the KDE related business, it's good to hear.
> > >>
> > >> About KDE helping you in marketing & getting business: I think this
> > >> might be controversial. I personally have no problem with it
> > >> whatsoever, but others might (hence the controversial part). I think
> > >> the board should discuss this amongst themselvers at the very least,
> > >> and probably with the e.V. at large.
> > >>
> > >> Again, and I think I speak on behalf of the promo team on this, I
> > >> would love to help you guys out and give some publicity. We all love
> > >> the hard work of the Oxygen team and know how some are definately on
> > >> the 'starving hackers' list.
> > >>
> > >> Concerning the use of the KDE logo, this is a legal matter as much as
> > >> a promo thing, and again something the board can decide on
> > >>
> > >> Sebastian Kugler goes over official press release stuff.
> > >>
> > >> This question, and both other ones, prompts me to assume this hasn't
> > >> been discussed in the board. However, Celeste is a board member? If
> > >> her being involved means the board has approved this I think it's
> > >> clear that the promo team is on your side, and the article below can
> > >> go in the usual dot que for publishing. I still don't understand the
> > >> questions, then.
> > >>
> > >> Sorry for being less than completely positive about this - I'd love to
> > >> do everything I can to help KDE related business out. But I have to
> > >> think about the kittens errr other KDE contributors who should have a
> > >> say in this - directly or through the board..
> > >>
> > >> So send this to the board, telling them you have the support of at
> > >> least me (and most likely the rest of the promo team) and get them to
> > >> approve it. We'll then do whatever we can to get you guys some
> > >> business.
> > >>
> > >> Cheers,
> > >>
> > >> Jos
> > >>
> > >>
> > >> On Thu, Aug 20, 2009 at 7:37 PM, Björn Balazs |
> > >>
> > >> Apliki<bjoern.balazs@...> wrote:
> > >>> Hi KDE-Promo-Team!
> > >>>
> > >>> As you might know, Nuno and I have started an initiative to do
> > >>> usability- testing of all KDE-Standard-Icons to further improve the
> > >>> quality of KDE.
> > >>>
> > >>> Now, as we as a company are trying to generate a business out of
> > >>> selling our testing services, we would be very happy if KDE could
> > >>> help us in marketing, by publishing a press release about this topic.
> > >>>
> > >>> Celeste, Nuno and I have written down, what we think could be used
> > >>> for this purpose, see below.
> > >>>
> > >>> Now my questions:
> > >>>
> > >>> - We would like to publish this through our press distribution in a
> > >>> german version. Would this be OK for you and are we allowed to use
> > >>> the KDE-Logo for this?
> > >>>
> > >>> - We would be very happy if you would release this story as an
> > >>> international KDE press release. Would you do so?
> > >>>
> > >>> - Would it be possible to do a the Dot-Story out of this?
> > >>>
> > >>> Of course you are free to make any suggestion concerning the content.
> > >>> Please address any communication to Steffen
> > >>> (steffen.essers@...), as I will be on vacation the next couple
> > >>> of days.
> > >>>
> > >>> We are very thankful for any support by you!
> > >>>
> > >>> Cheers,
> > >>> Björn
> > >>>
> > >>> -------------------------------------------
> > >>> Here comes the text...
> > >>> -------------------------------------------
> > >>>
> > >>> Subject:
> > >>> KDE and Apliki cooperate for understandable icons
> > >>>
> > >>>
> > >>> Body:
> > >>> 20.8.2009
> > >>>
> > >>> IT | Software Development | Open Source | Usability | KDE | Business
> > >>> | Berlin
> > >>>
> > >>> KDE and Apliki cooperate for understandable icons
> > >>>
> > >>>    * KDE focusses on understandability. Also for icons.
> > >>>    * The web-based Icon Usability Test of Apliki helps to understand
> > >>>      the user.
> > >>>    * The fast feedback from users assists the development.
> > >>>
> > >>> Berlin, 20.8.2009: KDE 4 was a major milestone for the free project.
> > >>> A main drive in the development has been the desire of the community
> > >>> for a simple and understandable handling of the desktop. But no one
> > >>> rests here. Nuno Pinheiro, one of the main icon developer of KDE and
> > >>> engineering psychologist Björn Balazs together want to identify and
> > >>> optimize all KDE icons in need of improvement. "Thanks to the
> > >>> community and our Web-based Icon Usability Test, the days for
> > >>> incomprehensible icons are counted," says Björn Balazs, director for
> > >>> analysis, design and test at Apliki.
> > >>>
> > >>> www.kde.org
> > >>> www.Icon-Test.com
> > >>>
> > >>>
> > >>> Nuno Pinheiro and Björn Balazs met for the first time personnally on
> > >>> an Amarok developers meeting in Berlin. Both have one thing in
> > >>> common. Their desire, that KDE does what it is supposed to do. And
> > >>> the user understand it.
> > >>>
> > >>> They know that icons are an issue in the development, that is often
> > >>> accompanied by great uncertainty regarding the understandability.
> > >>> With the Icon Usability Test both are on the safe side, because they
> > >>> ask the users themselves, what they understand. Nuno Pinheiro
> > >>> instantly recognized the added value of the quick web-based Icon
> > >>> Usability Test of Apliki. Now they want to test the whole KDE
> > >>> standard iconset "Oxyen".
> > >>>
> > >>> The first Icon test was already completed. More then 7,000 members of
> > >>> the community participated in the initial investigation. "We are
> > >>> overwhelmed by the onslaught. And we only need a maximum of 30
> > >>> participants for a scientifically accurate assessment for any icon.
> > >>> Of course, more help a lot in comparing different target groups",
> > >>> says Björn Balazs of the Psychological IT Consultancy Apliki. "Maybe
> > >>> it's because it only costs 4 minutes for the participants to
> > >>> subsequently save the search for a specific icon in KDE."
> > >>>
> > >>> Further Icon Usability Tests for KDE will take place on a biweekly
> > >>> base. "With the Icon Uasbility Test, we not only receive feedback on
> > >>> the understandability of the icons, but also about any cultural
> > >>> differences in their interpretation," says Nuno Pinheiro. On the
> > >>> basis of these tests, he wants to develop localized icons, that help
> > >>> to make KDE to the desktop of choice in all cultures.
> > >>>
> > >>>
> > >>> *About KDE*
> > >>> KDE is an international technology team that creates Free Software
> > >>> for desktop and portable computing. Among KDE's products are a modern
> > >>> desktop system for Linux and UNIX platforms, comprehensive office
> > >>> productivity and groupware suites and hundreds of software titles in
> > >>> many categories including Internet and web applications, multimedia,
> > >>> entertainment, educational, graphics and software development. KDE
> > >>> software is translated into more than 60 languages and is built with
> > >>> ease of use and modern accessibility principles in mind. KDE4's
> > >>> full-featured applications run natively on Linux, BSD, Solaris,
> > >>> Windows and Mac OS X.
> > >>>
> > >>>
> > >>> *About Apliki*
> > >>> Apliki is Germany's first Psychological IT-Consultancy. Because
> > >>> products with the best usability do not help, as long as users do not
> > >>> want to use them, engineering psychologists work here to understand
> > >>> how products motivate their users. Hand in hand with usability
> > >>> experts and IT specialists Apliki works like a navigational system
> > >>> and avoids detours from the idea into a convincing (sub-) product. So
> > >>> Apliki advises IT vendors - psychologically sound and with years of
> > >>> experience: For simpler technology, which is verifiably more
> > >>> successful.
> > >>>
> > >>> Kontakt
> > >>> Apliki GmbH & Co. KG
> > >>> Steffen Eßers
> > >>> Tempelhofer Ufer 1a
> > >>> 10961 Berlin
> > >>> Germany
> > >>> Fon +49 · 30 · 992779990
> > >>> Mail info@...
> > >>> Netz www.apliki.de
> > >>>
> > >>>
> > >>> --
> > >>> Björn Balazs
> > >>> Leitung Analyse, Design & Test, Gesellschafter
> > >>> __________________________________________________________________
> > >>>
> > >>> Apliki ist Deutschlands erste Psychologische IT-Beratung. Da Produkte
> > >>> mit der besten Usability nichts nützen, solange Anwender sie nicht
> > >>> benutzen wollen, beschäftigen sich hier Ingenieurpsychologen auch
> > >>> damit, wie Produkte ihre Anwender motivieren. Hand in Hand mit
> > >>> Usability-Experten und IT-Spezialisten funktioniert Apliki wie ein
> > >>> Navigationssystem und vermeidet Umwege von der Idee hin zu einem
> > >>> überzeugenden (Teil-) Produkt. So berät Apliki IT-Hersteller -
> > >>> psychologisch fundiert und mit jahrelanger Erfahrung: Für einfachere
> > >>> Technik, die nachweisbar erfolgreicher ist.
> > >>> __________________________________________________________________
> > >>>
> > >>> Bitte beachten Sie unsere neuen Kontaktdaten!
> > >>>
> > >>> Apliki
> > >>> Psychologische IT-Beratung
> > >>> Tempelhofer Ufer 1a
> > >>> 10961 Berlin
> > >>>
> > >>> Fon +49 · 30 · 99277999 · 0
> > >>> Mob +49 · 179 · 4541949
> > >>> Mail bjoern.balazs@...
> > >>> Netz www.apliki.de
> > >>> __________________________________________________________________
> > >>> Apliki GmbH & Co. KG, Berlin, AG Charlottenburg, HRA 39114
> > >>>
> > >>> Persönlich haftend:
> > >>> Apliki Beteiligungs GmbH, Berlin, AG Charlottenburg, HRB 104921
> > >>> vertreten durch: Steffen Eßers, Björn Balazs, Ilja Pavkovic
> > >>>
> > >>>
> > >>> _______________________________________________
> > >>> This message is from the kde-promo mailing list.
> > >>>
> > >>> Visit https://mail.kde.org/mailman/listinfo/kde-promo to unsubscribe,
> > >>> set digest on or temporarily stop your subscription.
> > >
> > > --
> > > Celeste Lyn Paul
> > > KDE Usability Project
> > > KDE e.V. Board of Directors
> > > www.kde.org
>
--
Björn Balazs
Leitung Analyse, Design & Test, Gesellschafter
__________________________________________________________________

Als Psychologische IT-Beratung engagieren wir uns bei Apliki von Berlin aus
für eine Welt, in der Technik überzeugt. Und Anwender motiviert. Bei uns
arbeiten Ingenieurpsychologen, Usability-Experten und IT-Spezialisten mit
Herstellern Hand in Hand. Unser Apliki-Vorgehen steht für den direkten Weg von
der Idee hin zur gelungenen Lösung. Und zu starken Unternehmen.
__________________________________________________________________

Bitte beachten Sie unsere neuen Kontaktdaten!

Apliki
Psychologische IT-Beratung
Tempelhofer Ufer 1a
10961 Berlin

Fon +49 · 30 · 99277999 · 31
Mob +49 · 179 · 4541949
Mail bjoern.balazs@...
Netz www.apliki.de
__________________________________________________________________
Apliki GmbH & Co. KG, Berlin, AG Charlottenburg, HRA 39114

Persönlich haftend:
Apliki Beteiligungs GmbH, Berlin, AG Charlottenburg, HRB 104921
vertreten durch: Steffen Eßers, Björn Balazs, Ilja Pavkovic


 
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Re: [Fwd: Re: Press release together with KDE?]

by Bugzilla from sebas@kde.org :: Rate this Message:

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Hey all,

On Monday 21 September 2009 18:20:19 Björn Balazs | Apliki wrote:
> we are planning to make our service publically available on October, 1st.
>
> We will do this with a pay-the-experienced-value-business-model. So
>  everyone can use it free of any risk (as they can pay 0, if they think
>  there is no value for them) - and it will always be for free for any
>  non-commercial Open- Source project and for university research.

"free" as in beer or as in freedom? Promoting non-free services can be a bit
problematic for a Free software project. If the application is not Free in the sense
of Free software, I'd rather focus "our" side of the story on the collaboration
between Apliki and KDE designers. I think a very interesting angle is how the results
of the surveys lead to improvements in our design. Maybe Nuno or Celeste can tell a
bit about that?

> So I would be very happy if KDE could start to promote the press release
>  like in the first or second week of October. Giving us some time-buffer
>  would be nice - we all know these last-minute-bugs :)

Sounds like a good timeline.

Cheers,
--
sebas

 http://www.kde.org | http://vizZzion.org |  GPG Key ID: 9119 0EF9


 
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Re: [Fwd: Re: Press release together with KDE?]

by Björn Balazs | Apliki :: Rate this Message:

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Hi all,

Am Mittwoch 23. September 2009 04:20:18 schrieb Sebastian Kügler:

> Hey all,
>
> On Monday 21 September 2009 18:20:19 Björn Balazs | Apliki wrote:
> > we are planning to make our service publically available on October, 1st.
> >
> > We will do this with a pay-the-experienced-value-business-model. So
> >  everyone can use it free of any risk (as they can pay 0, if they think
> >  there is no value for them) - and it will always be for free for any
> >  non-commercial Open- Source project and for university research.
>
> "free" as in beer or as in freedom? Promoting non-free services can be a
>  bit problematic for a Free software project. If the application is not
>  Free in the sense of Free software, I'd rather focus "our" side of the
>  story on the collaboration between Apliki and KDE designers. I think a
>  very interesting angle is how the results of the surveys lead to
>  improvements in our design. Maybe Nuno or Celeste can tell a bit about
>  that?
Sorry - this was just meant to explain our model a bit. It is actually not
even free as beer, just free of any risk, as people are asked to pay the value
they experience (it is a variant of the pay-what-you-like-model). I am
constantly thinking of ways to actually make a business out of turning the
plattform open-source. So for now, it would just be fine to promote the press
release. This focusses on the collaboration-side. That would actually help us
a lot!

> > So I would be very happy if KDE could start to promote the press release
> >  like in the first or second week of October. Giving us some time-buffer
> >  would be nice - we all know these last-minute-bugs :)
>
> Sounds like a good timeline.

Great!

Björn

--
Björn Balazs
Leitung Analyse, Design & Test, Gesellschafter
__________________________________________________________________

Als Psychologische IT-Beratung engagieren wir uns bei Apliki von Berlin aus
für eine Welt, in der Technik überzeugt. Und Anwender motiviert. Bei uns
arbeiten Ingenieurpsychologen, Usability-Experten und IT-Spezialisten mit
Herstellern Hand in Hand. Unser Apliki-Vorgehen steht für den direkten Weg von
der Idee hin zur gelungenen Lösung. Und zu starken Unternehmen.
__________________________________________________________________

Bitte beachten Sie unsere neuen Kontaktdaten!

Apliki
Psychologische IT-Beratung
Tempelhofer Ufer 1a
10961 Berlin

Fon +49 · 30 · 99277999 · 31
Mob +49 · 179 · 4541949
Mail bjoern.balazs@...
Netz www.apliki.de
__________________________________________________________________
Apliki GmbH & Co. KG, Berlin, AG Charlottenburg, HRA 39114

Persönlich haftend:
Apliki Beteiligungs GmbH, Berlin, AG Charlottenburg, HRB 104921
vertreten durch: Steffen Eßers, Björn Balazs, Ilja Pavkovic


 
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Re: [Fwd: Re: Press release together with KDE?]

by Björn Balazs | Apliki :: Rate this Message:

Reply to Author | View Threaded | Show Only this Message

Hi @all,

it has been done. We have launched what we call closed beta - and this would
be a fine time for us to do the press-release...

At the moment people can only join on invitation, but there is a regular
membership-raffle. And as promised - the service is not free (as in freedom)
but free from any risk for anyone and free (as in beer) for OpenSource and
academic purposes.

So, from my side there is a GO - if there are any questions, I am very happy
to answer them!

Cheers,
Björn

Am Dienstag 08. September 2009 16:30:08 schrieb Björn Balazs | Apliki:

> Hi @all,
>
> thanks very much for the positive feedback on this issue. I have returned
>  from vacation and will again take over the communication for Apliki.
>
> We will we be launching the service as a web-based service hopefully soon.
>  So I would like to wait with publishing this press release untill we have
>  set it all up properly from our side, so interested people can try the
>  service directly.
>
> I will get back on you, as soon, as this happend.
>
> Thanks again!
>
> Björn
>
> Am Dienstag 08. September 2009 11:49:36 schrieb Steffen Eßers | Apliki:
> > fyi
> >
> > -------- Original-Nachricht --------
> > Betreff: Re: [kde-promo] Press release together with KDE?
> > Datum: Fri, 21 Aug 2009 19:45:49 +0200
> > Von: Jos Poortvliet <jospoortvliet@...>
> > An: Celeste Lyn Paul <celeste@...>
> > CC: KDE Promo <kde-promo@...>, Steffen Eßers
> > <steffen.essers@...>, Nuno Pinheiro <nuno@...>
> > Referenzen: <200908201937.47262.bjoern.balazs@...>
> > <5847e5cf0908210650w64114007y9a65e265a37a62da@...>
> > <4148aeff0908210828j6cae9b05jda25fb332bda5152@...>
> >
> > On Fri, Aug 21, 2009 at 5:28 PM, Celeste Lyn Paul<celeste@...> wrote:
> > > IMO think the press release is perfectly fine. It describes an
> > > interesting activity the KDE community is conducting which happens to
> > > be in partnership with a company who also sells services. It doesn't
> > > have any marketing in it at all, except for providing a description of
> > > the company. I think this is comparable to us discussing anything
> > > Trolltech or Novell or Nokia or KDAB helps us with, since they often
> > > donate free services, but are profitable companies who always hope to
> > > gain more business from the exposure it gets be participating in KDE.
> > >
> > > However, getting Sebas' take on this would be good since he is more
> > > familiar with press-related issues.
> >
> > To be completely honest, I hadn't read the press release thorougly but
> > mostly responded to the questions. Being busy and continuously
> > interupted by work (new job) my attention might not have been what it
> > should have been. I think the press release is perfectly fine, though
> > I'm sure sebas can come up with some improvements (so could I but in
> > the interest of focus and time and similair things I leave it up to
> > him).
> >
> > IOW you've got my blessing - and I think a dot story is in order as
> > well. Still, running it by the board to get some feedback won't hurt.
> >
> > love,
> >
> > Jos
> >
> > > ~ Celeste
> > >
> > > On Fri, Aug 21, 2009 at 9:50 AM, Jos
> > > Poortvliet<jospoortvliet@...>
>
> wrote:
> > >> Bjorn, Steffen, Nuno and Celeste,
> > >>
> > >> First of all, congrats on the KDE related business, it's good to hear.
> > >>
> > >> About KDE helping you in marketing & getting business: I think this
> > >> might be controversial. I personally have no problem with it
> > >> whatsoever, but others might (hence the controversial part). I think
> > >> the board should discuss this amongst themselvers at the very least,
> > >> and probably with the e.V. at large.
> > >>
> > >> Again, and I think I speak on behalf of the promo team on this, I
> > >> would love to help you guys out and give some publicity. We all love
> > >> the hard work of the Oxygen team and know how some are definately on
> > >> the 'starving hackers' list.
> > >>
> > >> Concerning the use of the KDE logo, this is a legal matter as much as
> > >> a promo thing, and again something the board can decide on
> > >>
> > >> Sebastian Kugler goes over official press release stuff.
> > >>
> > >> This question, and both other ones, prompts me to assume this hasn't
> > >> been discussed in the board. However, Celeste is a board member? If
> > >> her being involved means the board has approved this I think it's
> > >> clear that the promo team is on your side, and the article below can
> > >> go in the usual dot que for publishing. I still don't understand the
> > >> questions, then.
> > >>
> > >> Sorry for being less than completely positive about this - I'd love to
> > >> do everything I can to help KDE related business out. But I have to
> > >> think about the kittens errr other KDE contributors who should have a
> > >> say in this - directly or through the board..
> > >>
> > >> So send this to the board, telling them you have the support of at
> > >> least me (and most likely the rest of the promo team) and get them to
> > >> approve it. We'll then do whatever we can to get you guys some
> > >> business.
> > >>
> > >> Cheers,
> > >>
> > >> Jos
> > >>
> > >>
> > >> On Thu, Aug 20, 2009 at 7:37 PM, Björn Balazs |
> > >>
> > >> Apliki<bjoern.balazs@...> wrote:
> > >>> Hi KDE-Promo-Team!
> > >>>
> > >>> As you might know, Nuno and I have started an initiative to do
> > >>> usability- testing of all KDE-Standard-Icons to further improve the
> > >>> quality of KDE.
> > >>>
> > >>> Now, as we as a company are trying to generate a business out of
> > >>> selling our testing services, we would be very happy if KDE could
> > >>> help us in marketing, by publishing a press release about this topic.
> > >>>
> > >>> Celeste, Nuno and I have written down, what we think could be used
> > >>> for this purpose, see below.
> > >>>
> > >>> Now my questions:
> > >>>
> > >>> - We would like to publish this through our press distribution in a
> > >>> german version. Would this be OK for you and are we allowed to use
> > >>> the KDE-Logo for this?
> > >>>
> > >>> - We would be very happy if you would release this story as an
> > >>> international KDE press release. Would you do so?
> > >>>
> > >>> - Would it be possible to do a the Dot-Story out of this?
> > >>>
> > >>> Of course you are free to make any suggestion concerning the content.
> > >>> Please address any communication to Steffen
> > >>> (steffen.essers@...), as I will be on vacation the next couple
> > >>> of days.
> > >>>
> > >>> We are very thankful for any support by you!
> > >>>
> > >>> Cheers,
> > >>> Björn
> > >>>
> > >>> -------------------------------------------
> > >>> Here comes the text...
> > >>> -------------------------------------------
> > >>>
> > >>> Subject:
> > >>> KDE and Apliki cooperate for understandable icons
> > >>>
> > >>>
> > >>> Body:
> > >>> 20.8.2009
> > >>>
> > >>> IT | Software Development | Open Source | Usability | KDE | Business
> > >>> | Berlin
> > >>>
> > >>> KDE and Apliki cooperate for understandable icons
> > >>>
> > >>>    * KDE focusses on understandability. Also for icons.
> > >>>    * The web-based Icon Usability Test of Apliki helps to understand
> > >>>      the user.
> > >>>    * The fast feedback from users assists the development.
> > >>>
> > >>> Berlin, 20.8.2009: KDE 4 was a major milestone for the free project.
> > >>> A main drive in the development has been the desire of the community
> > >>> for a simple and understandable handling of the desktop. But no one
> > >>> rests here. Nuno Pinheiro, one of the main icon developer of KDE and
> > >>> engineering psychologist Björn Balazs together want to identify and
> > >>> optimize all KDE icons in need of improvement. "Thanks to the
> > >>> community and our Web-based Icon Usability Test, the days for
> > >>> incomprehensible icons are counted," says Björn Balazs, director for
> > >>> analysis, design and test at Apliki.
> > >>>
> > >>> www.kde.org
> > >>> www.Icon-Test.com
> > >>>
> > >>>
> > >>> Nuno Pinheiro and Björn Balazs met for the first time personnally on
> > >>> an Amarok developers meeting in Berlin. Both have one thing in
> > >>> common. Their desire, that KDE does what it is supposed to do. And
> > >>> the user understand it.
> > >>>
> > >>> They know that icons are an issue in the development, that is often
> > >>> accompanied by great uncertainty regarding the understandability.
> > >>> With the Icon Usability Test both are on the safe side, because they
> > >>> ask the users themselves, what they understand. Nuno Pinheiro
> > >>> instantly recognized the added value of the quick web-based Icon
> > >>> Usability Test of Apliki. Now they want to test the whole KDE
> > >>> standard iconset "Oxyen".
> > >>>
> > >>> The first Icon test was already completed. More then 7,000 members of
> > >>> the community participated in the initial investigation. "We are
> > >>> overwhelmed by the onslaught. And we only need a maximum of 30
> > >>> participants for a scientifically accurate assessment for any icon.
> > >>> Of course, more help a lot in comparing different target groups",
> > >>> says Björn Balazs of the Psychological IT Consultancy Apliki. "Maybe
> > >>> it's because it only costs 4 minutes for the participants to
> > >>> subsequently save the search for a specific icon in KDE."
> > >>>
> > >>> Further Icon Usability Tests for KDE will take place on a biweekly
> > >>> base. "With the Icon Uasbility Test, we not only receive feedback on
> > >>> the understandability of the icons, but also about any cultural
> > >>> differences in their interpretation," says Nuno Pinheiro. On the
> > >>> basis of these tests, he wants to develop localized icons, that help
> > >>> to make KDE to the desktop of choice in all cultures.
> > >>>
> > >>>
> > >>> *About KDE*
> > >>> KDE is an international technology team that creates Free Software
> > >>> for desktop and portable computing. Among KDE's products are a modern
> > >>> desktop system for Linux and UNIX platforms, comprehensive office
> > >>> productivity and groupware suites and hundreds of software titles in
> > >>> many categories including Internet and web applications, multimedia,
> > >>> entertainment, educational, graphics and software development. KDE
> > >>> software is translated into more than 60 languages and is built with
> > >>> ease of use and modern accessibility principles in mind. KDE4's
> > >>> full-featured applications run natively on Linux, BSD, Solaris,
> > >>> Windows and Mac OS X.
> > >>>
> > >>>
> > >>> *About Apliki*
> > >>> Apliki is Germany's first Psychological IT-Consultancy. Because
> > >>> products with the best usability do not help, as long as users do not
> > >>> want to use them, engineering psychologists work here to understand
> > >>> how products motivate their users. Hand in hand with usability
> > >>> experts and IT specialists Apliki works like a navigational system
> > >>> and avoids detours from the idea into a convincing (sub-) product. So
> > >>> Apliki advises IT vendors - psychologically sound and with years of
> > >>> experience: For simpler technology, which is verifiably more
> > >>> successful.
> > >>>
> > >>> Kontakt
> > >>> Apliki GmbH & Co. KG
> > >>> Steffen Eßers
> > >>> Tempelhofer Ufer 1a
> > >>> 10961 Berlin
> > >>> Germany
> > >>> Fon +49 · 30 · 992779990
> > >>> Mail info@...
> > >>> Netz www.apliki.de
> > >>>
> > >>>
> > >>> --
> > >>> Björn Balazs
> > >>> Leitung Analyse, Design & Test, Gesellschafter
> > >>> __________________________________________________________________
> > >>>
> > >>> Apliki ist Deutschlands erste Psychologische IT-Beratung. Da Produkte
> > >>> mit der besten Usability nichts nützen, solange Anwender sie nicht
> > >>> benutzen wollen, beschäftigen sich hier Ingenieurpsychologen auch
> > >>> damit, wie Produkte ihre Anwender motivieren. Hand in Hand mit
> > >>> Usability-Experten und IT-Spezialisten funktioniert Apliki wie ein
> > >>> Navigationssystem und vermeidet Umwege von der Idee hin zu einem
> > >>> überzeugenden (Teil-) Produkt. So berät Apliki IT-Hersteller -
> > >>> psychologisch fundiert und mit jahrelanger Erfahrung: Für einfachere
> > >>> Technik, die nachweisbar erfolgreicher ist.
> > >>> __________________________________________________________________
> > >>>
> > >>> Bitte beachten Sie unsere neuen Kontaktdaten!
> > >>>
> > >>> Apliki
> > >>> Psychologische IT-Beratung
> > >>> Tempelhofer Ufer 1a
> > >>> 10961 Berlin
> > >>>
> > >>> Fon +49 · 30 · 99277999 · 0
> > >>> Mob +49 · 179 · 4541949
> > >>> Mail bjoern.balazs@...
> > >>> Netz www.apliki.de
> > >>> __________________________________________________________________
> > >>> Apliki GmbH & Co. KG, Berlin, AG Charlottenburg, HRA 39114
> > >>>
> > >>> Persönlich haftend:
> > >>> Apliki Beteiligungs GmbH, Berlin, AG Charlottenburg, HRB 104921
> > >>> vertreten durch: Steffen Eßers, Björn Balazs, Ilja Pavkovic
> > >>>
> > >>>
> > >>> _______________________________________________
> > >>> This message is from the kde-promo mailing list.
> > >>>
> > >>> Visit https://mail.kde.org/mailman/listinfo/kde-promo to unsubscribe,
> > >>> set digest on or temporarily stop your subscription.
> > >
> > > --
> > > Celeste Lyn Paul
> > > KDE Usability Project
> > > KDE e.V. Board of Directors
> > > www.kde.org
>
--
Björn Balazs
Leitung Analyse, Design & Test, Gesellschafter
__________________________________________________________________

Als Psychologische IT-Beratung engagieren wir uns bei Apliki von Berlin aus
für eine Welt, in der Technik überzeugt. Und Anwender motiviert. Bei uns
arbeiten Ingenieurpsychologen, Usability-Experten und IT-Spezialisten mit
Herstellern Hand in Hand. Unser Apliki-Vorgehen steht für den direkten Weg von
der Idee hin zur gelungenen Lösung. Und zu starken Unternehmen.
__________________________________________________________________

Bitte beachten Sie unsere neuen Kontaktdaten!

Apliki
Psychologische IT-Beratung
Tempelhofer Ufer 1a
10961 Berlin

Fon +49 · 30 · 99277999 · 31
Mob +49 · 179 · 4541949
Mail bjoern.balazs@...
Netz www.apliki.de
__________________________________________________________________
Apliki GmbH & Co. KG, Berlin, AG Charlottenburg, HRA 39114

Persönlich haftend:
Apliki Beteiligungs GmbH, Berlin, AG Charlottenburg, HRB 104921
vertreten durch: Steffen Eßers, Björn Balazs, Ilja Pavkovic


 
_______________________________________________
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Re: [Fwd: Re: Press release together with KDE?]

by Jos Poortvliet-4 :: Rate this Message:

Reply to Author | View Threaded | Show Only this Message

Nuno,

Are there any changes to your original announcement you'd like to see? If so,
please resend the original one with the changes. If not, I'll look it up and
make it ready for the dot ;-)

Cheers,

Jos

On Monday 26 October 2009 20:17:02 Björn Balazs | Apliki wrote:

> Hi @all,
>
> it has been done. We have launched what we call closed beta - and this
>  would be a fine time for us to do the press-release...
>
> At the moment people can only join on invitation, but there is a regular
> membership-raffle. And as promised - the service is not free (as in
>  freedom) but free from any risk for anyone and free (as in beer) for
>  OpenSource and academic purposes.
>
> So, from my side there is a GO - if there are any questions, I am very
>  happy to answer them!
>
> Cheers,
> Björn
>
> Am Dienstag 08. September 2009 16:30:08 schrieb Björn Balazs | Apliki:
> > Hi @all,
> >
> > thanks very much for the positive feedback on this issue. I have returned
> >  from vacation and will again take over the communication for Apliki.
> >
> > We will we be launching the service as a web-based service hopefully
> > soon. So I would like to wait with publishing this press release untill
> > we have set it all up properly from our side, so interested people can
> > try the service directly.
> >
> > I will get back on you, as soon, as this happend.
> >
> > Thanks again!
> >
> > Björn
> >
> > Am Dienstag 08. September 2009 11:49:36 schrieb Steffen Eßers | Apliki:
> > > fyi
> > >
> > > -------- Original-Nachricht --------
> > > Betreff: Re: [kde-promo] Press release together with KDE?
> > > Datum: Fri, 21 Aug 2009 19:45:49 +0200
> > > Von: Jos Poortvliet <jospoortvliet@...>
> > > An: Celeste Lyn Paul <celeste@...>
> > > CC: KDE Promo <kde-promo@...>, Steffen Eßers
> > > <steffen.essers@...>, Nuno Pinheiro <nuno@...>
> > > Referenzen: <200908201937.47262.bjoern.balazs@...>
> > > <5847e5cf0908210650w64114007y9a65e265a37a62da@...>
> > > <4148aeff0908210828j6cae9b05jda25fb332bda5152@...>
> > >
> > > On Fri, Aug 21, 2009 at 5:28 PM, Celeste Lyn Paul<celeste@...>
wrote:

> > > > IMO think the press release is perfectly fine. It describes an
> > > > interesting activity the KDE community is conducting which happens to
> > > > be in partnership with a company who also sells services. It doesn't
> > > > have any marketing in it at all, except for providing a description
> > > > of the company. I think this is comparable to us discussing anything
> > > > Trolltech or Novell or Nokia or KDAB helps us with, since they often
> > > > donate free services, but are profitable companies who always hope to
> > > > gain more business from the exposure it gets be participating in KDE.
> > > >
> > > > However, getting Sebas' take on this would be good since he is more
> > > > familiar with press-related issues.
> > >
> > > To be completely honest, I hadn't read the press release thorougly but
> > > mostly responded to the questions. Being busy and continuously
> > > interupted by work (new job) my attention might not have been what it
> > > should have been. I think the press release is perfectly fine, though
> > > I'm sure sebas can come up with some improvements (so could I but in
> > > the interest of focus and time and similair things I leave it up to
> > > him).
> > >
> > > IOW you've got my blessing - and I think a dot story is in order as
> > > well. Still, running it by the board to get some feedback won't hurt.
> > >
> > > love,
> > >
> > > Jos
> > >
> > > > ~ Celeste
> > > >
> > > > On Fri, Aug 21, 2009 at 9:50 AM, Jos
> > > > Poortvliet<jospoortvliet@...>
> >
> > wrote:
> > > >> Bjorn, Steffen, Nuno and Celeste,
> > > >>
> > > >> First of all, congrats on the KDE related business, it's good to
> > > >> hear.
> > > >>
> > > >> About KDE helping you in marketing & getting business: I think this
> > > >> might be controversial. I personally have no problem with it
> > > >> whatsoever, but others might (hence the controversial part). I think
> > > >> the board should discuss this amongst themselvers at the very least,
> > > >> and probably with the e.V. at large.
> > > >>
> > > >> Again, and I think I speak on behalf of the promo team on this, I
> > > >> would love to help you guys out and give some publicity. We all love
> > > >> the hard work of the Oxygen team and know how some are definately on
> > > >> the 'starving hackers' list.
> > > >>
> > > >> Concerning the use of the KDE logo, this is a legal matter as much
> > > >> as a promo thing, and again something the board can decide on
> > > >>
> > > >> Sebastian Kugler goes over official press release stuff.
> > > >>
> > > >> This question, and both other ones, prompts me to assume this hasn't
> > > >> been discussed in the board. However, Celeste is a board member? If
> > > >> her being involved means the board has approved this I think it's
> > > >> clear that the promo team is on your side, and the article below can
> > > >> go in the usual dot que for publishing. I still don't understand the
> > > >> questions, then.
> > > >>
> > > >> Sorry for being less than completely positive about this - I'd love
> > > >> to do everything I can to help KDE related business out. But I have
> > > >> to think about the kittens errr other KDE contributors who should
> > > >> have a say in this - directly or through the board..
> > > >>
> > > >> So send this to the board, telling them you have the support of at
> > > >> least me (and most likely the rest of the promo team) and get them
> > > >> to approve it. We'll then do whatever we can to get you guys some
> > > >> business.
> > > >>
> > > >> Cheers,
> > > >>
> > > >> Jos
> > > >>
> > > >>
> > > >> On Thu, Aug 20, 2009 at 7:37 PM, Björn Balazs |
> > > >>
> > > >> Apliki<bjoern.balazs@...> wrote:
> > > >>> Hi KDE-Promo-Team!
> > > >>>
> > > >>> As you might know, Nuno and I have started an initiative to do
> > > >>> usability- testing of all KDE-Standard-Icons to further improve the
> > > >>> quality of KDE.
> > > >>>
> > > >>> Now, as we as a company are trying to generate a business out of
> > > >>> selling our testing services, we would be very happy if KDE could
> > > >>> help us in marketing, by publishing a press release about this
> > > >>> topic.
> > > >>>
> > > >>> Celeste, Nuno and I have written down, what we think could be used
> > > >>> for this purpose, see below.
> > > >>>
> > > >>> Now my questions:
> > > >>>
> > > >>> - We would like to publish this through our press distribution in a
> > > >>> german version. Would this be OK for you and are we allowed to use
> > > >>> the KDE-Logo for this?
> > > >>>
> > > >>> - We would be very happy if you would release this story as an
> > > >>> international KDE press release. Would you do so?
> > > >>>
> > > >>> - Would it be possible to do a the Dot-Story out of this?
> > > >>>
> > > >>> Of course you are free to make any suggestion concerning the
> > > >>> content. Please address any communication to Steffen
> > > >>> (steffen.essers@...), as I will be on vacation the next
> > > >>> couple of days.
> > > >>>
> > > >>> We are very thankful for any support by you!
> > > >>>
> > > >>> Cheers,
> > > >>> Björn
> > > >>>
> > > >>> -------------------------------------------
> > > >>> Here comes the text...
> > > >>> -------------------------------------------
> > > >>>
> > > >>> Subject:
> > > >>> KDE and Apliki cooperate for understandable icons
> > > >>>
> > > >>>
> > > >>> Body:
> > > >>> 20.8.2009
> > > >>>
> > > >>> IT | Software Development | Open Source | Usability | KDE |
> > > >>> Business
> > > >>>
> > > >>> | Berlin
> > > >>>
> > > >>> KDE and Apliki cooperate for understandable icons
> > > >>>
> > > >>>    * KDE focusses on understandability. Also for icons.
> > > >>>    * The web-based Icon Usability Test of Apliki helps to
> > > >>> understand the user.
> > > >>>    * The fast feedback from users assists the development.
> > > >>>
> > > >>> Berlin, 20.8.2009: KDE 4 was a major milestone for the free
> > > >>> project. A main drive in the development has been the desire of the
> > > >>> community for a simple and understandable handling of the desktop.
> > > >>> But no one rests here. Nuno Pinheiro, one of the main icon
> > > >>> developer of KDE and engineering psychologist Björn Balazs together
> > > >>> want to identify and optimize all KDE icons in need of improvement.
> > > >>> "Thanks to the community and our Web-based Icon Usability Test, the
> > > >>> days for incomprehensible icons are counted," says Björn Balazs,
> > > >>> director for analysis, design and test at Apliki.
> > > >>>
> > > >>> www.kde.org
> > > >>> www.Icon-Test.com
> > > >>>
> > > >>>
> > > >>> Nuno Pinheiro and Björn Balazs met for the first time personnally
> > > >>> on an Amarok developers meeting in Berlin. Both have one thing in
> > > >>> common. Their desire, that KDE does what it is supposed to do. And
> > > >>> the user understand it.
> > > >>>
> > > >>> They know that icons are an issue in the development, that is often
> > > >>> accompanied by great uncertainty regarding the understandability.
> > > >>> With the Icon Usability Test both are on the safe side, because
> > > >>> they ask the users themselves, what they understand. Nuno Pinheiro
> > > >>> instantly recognized the added value of the quick web-based Icon
> > > >>> Usability Test of Apliki. Now they want to test the whole KDE
> > > >>> standard iconset "Oxyen".
> > > >>>
> > > >>> The first Icon test was already completed. More then 7,000 members
> > > >>> of the community participated in the initial investigation. "We are
> > > >>> overwhelmed by the onslaught. And we only need a maximum of 30
> > > >>> participants for a scientifically accurate assessment for any icon.
> > > >>> Of course, more help a lot in comparing different target groups",
> > > >>> says Björn Balazs of the Psychological IT Consultancy Apliki.
> > > >>> "Maybe it's because it only costs 4 minutes for the participants to
> > > >>> subsequently save the search for a specific icon in KDE."
> > > >>>
> > > >>> Further Icon Usability Tests for KDE will take place on a biweekly
> > > >>> base. "With the Icon Uasbility Test, we not only receive feedback
> > > >>> on the understandability of the icons, but also about any cultural
> > > >>> differences in their interpretation," says Nuno Pinheiro. On the
> > > >>> basis of these tests, he wants to develop localized icons, that
> > > >>> help to make KDE to the desktop of choice in all cultures.
> > > >>>
> > > >>>
> > > >>> *About KDE*
> > > >>> KDE is an international technology team that creates Free Software
> > > >>> for desktop and portable computing. Among KDE's products are a
> > > >>> modern desktop system for Linux and UNIX platforms, comprehensive
> > > >>> office productivity and groupware suites and hundreds of software
> > > >>> titles in many categories including Internet and web applications,
> > > >>> multimedia, entertainment, educational, graphics and software
> > > >>> development. KDE software is translated into more than 60 languages
> > > >>> and is built with ease of use and modern accessibility principles
> > > >>> in mind. KDE4's full-featured applications run natively on Linux,
> > > >>> BSD, Solaris, Windows and Mac OS X.
> > > >>>
> > > >>>
> > > >>> *About Apliki*
> > > >>> Apliki is Germany's first Psychological IT-Consultancy. Because
> > > >>> products with the best usability do not help, as long as users do
> > > >>> not want to use them, engineering psychologists work here to
> > > >>> understand how products motivate their users. Hand in hand with
> > > >>> usability experts and IT specialists Apliki works like a
> > > >>> navigational system and avoids detours from the idea into a
> > > >>> convincing (sub-) product. So Apliki advises IT vendors -
> > > >>> psychologically sound and with years of experience: For simpler
> > > >>> technology, which is verifiably more successful.
> > > >>>
> > > >>> Kontakt
> > > >>> Apliki GmbH & Co. KG
> > > >>> Steffen Eßers
> > > >>> Tempelhofer Ufer 1a
> > > >>> 10961 Berlin
> > > >>> Germany
> > > >>> Fon +49 · 30 · 992779990
> > > >>> Mail info@...
> > > >>> Netz www.apliki.de
> > > >>>
> > > >>>
> > > >>> --
> > > >>> Björn Balazs
> > > >>> Leitung Analyse, Design & Test, Gesellschafter
> > > >>> __________________________________________________________________
> > > >>>
> > > >>> Apliki ist Deutschlands erste Psychologische IT-Beratung. Da
> > > >>> Produkte mit der besten Usability nichts nützen, solange Anwender
> > > >>> sie nicht benutzen wollen, beschäftigen sich hier
> > > >>> Ingenieurpsychologen auch damit, wie Produkte ihre Anwender
> > > >>> motivieren. Hand in Hand mit Usability-Experten und IT-Spezialisten
> > > >>> funktioniert Apliki wie ein Navigationssystem und vermeidet Umwege
> > > >>> von der Idee hin zu einem überzeugenden (Teil-) Produkt. So berät
> > > >>> Apliki IT-Hersteller - psychologisch fundiert und mit jahrelanger
> > > >>> Erfahrung: Für einfachere Technik, die nachweisbar erfolgreicher
> > > >>> ist.
> > > >>> __________________________________________________________________
> > > >>>
> > > >>> Bitte beachten Sie unsere neuen Kontaktdaten!
> > > >>>
> > > >>> Apliki
> > > >>> Psychologische IT-Beratung
> > > >>> Tempelhofer Ufer 1a
> > > >>> 10961 Berlin
> > > >>>
> > > >>> Fon +49 · 30 · 99277999 · 0
> > > >>> Mob +49 · 179 · 4541949
> > > >>> Mail bjoern.balazs@...
> > > >>> Netz www.apliki.de
> > > >>> __________________________________________________________________
> > > >>> Apliki GmbH & Co. KG, Berlin, AG Charlottenburg, HRA 39114
> > > >>>
> > > >>> Persönlich haftend:
> > > >>> Apliki Beteiligungs GmbH, Berlin, AG Charlottenburg, HRB 104921
> > > >>> vertreten durch: Steffen Eßers, Björn Balazs, Ilja Pavkovic
> > > >>>
> > > >>>
> > > >>> _______________________________________________
> > > >>> This message is from the kde-promo mailing list.
> > > >>>
> > > >>> Visit https://mail.kde.org/mailman/listinfo/kde-promo to
> > > >>> unsubscribe, set digest on or temporarily stop your subscription.
> > > >
> > > > --
> > > > Celeste Lyn Paul
> > > > KDE Usability Project
> > > > KDE e.V. Board of Directors
> > > > www.kde.org
>


 
_______________________________________________
This message is from the kde-promo mailing list.

Visit https://mail.kde.org/mailman/listinfo/kde-promo to unsubscribe, set digest on or temporarily stop your subscription.

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Re: [Fwd: Re: Press release together with KDE?]

by Björn Balazs | Apliki :: Rate this Message:

Reply to Author | View Threaded | Show Only this Message

Hi @all,

I as i did not get any feedback on this issue: has there been any publication
of the press release? Just in case it got lost, I added it below with some
updates - perhaps you should also alter the "about KDE" statement to your
repositioning of the brand... I would be very happy if you would publish this
release to your press contacts soon :)

Just to get you up-to-date: Nuno and I have agreed that we will set-up the
next icon-tests, as he is more than busy at the moment.

I will apply for a planetKDE-aggregation within the next days, so we continue
to regularly publish new icon-tests on the planet. I hope Nuno will be able to
publish the tests on his blog as well and KDE-Promo also supports these tests
with a publication on the dot. Let you know about this.

Cheers,
Björn

Now here the text for the press release:

Subject:
KDE and Apliki cooperate for understandable icons


Body:
26.11.2009

IT | Software Development | Open Source | Usability | KDE | Business |
Berlin

KDE and Apliki cooperate for understandable icons

    * KDE focusses on understandability. Also for icons.
    * The web-based Icon Usability Test of Apliki helps to understand
      the user.
    * The fast feedback from users assists the development.

Berlin, 26.11.2009: KDE 4 was a major milestone for the free project.
A main drive in the development has been the desire of the community for
a simple and understandable handling of the desktop. But no one rests
here. Nuno Pinheiro, one of the main icon developer of KDE and
engineering psychologist Björn Balazs together want to identify and
optimize all KDE icons in need of improvement. "Thanks to the community
and our web-based Icon Usability Test, the days for incomprehensible
icons are counted," says Björn Balazs, director for analysis, design and
test at Apliki.

www.kde.org
www.Usability-Methods.com


Nuno Pinheiro and Björn Balazs met for the first time personnally on an
Amarok developers meeting in Berlin. Both have one thing in common.
Their desire, that KDE does what it is supposed to do. And the user
understand it.

They know that icons are an issue in the development, that is often
accompanied by great uncertainty regarding the understandability. With
the Icon Usability Test both are on the safe side, because they ask the
users themselves, what they understand. Nuno Pinheiro instantly
recognized the added value of the quick web-based Icon Usability Test of
Apliki. Now they want to test the whole KDE standard iconset "Oxyen".

The first Icon test was already completed. More then 7,000 members of
the community participated in the initial investigation. "We are
overwhelmed by the onslaught. And we only need a maximum of 30
participants for a scientifically accurate assessment for any icon. Of
course, more help a lot in comparing different target groups", says
Björn Balazs of the Psychological IT Consultancy Apliki. "Maybe it's
because it only costs 4 minutes for the participants to subsequently
save the search for a specific icon in KDE."

Further Icon Usability Tests for KDE will take place on a biweekly base.
"With the Icon Uasbility Test, we not only receive feedback on the
understandability of the icons, but also about any cultural differences
in their interpretation," says Nuno Pinheiro. On the basis of these
tests, he wants to develop localized icons, that help to make KDE to the
desktop of choice in all cultures.


*About KDE*
KDE is an international technology team that creates Free Software for
desktop and portable computing. Among KDE's products are a modern
desktop system for Linux and UNIX platforms, comprehensive office
productivity and groupware suites and hundreds of software titles in
many categories including Internet and web applications, multimedia,
entertainment, educational, graphics and software development. KDE
software is translated into more than 60 languages and is built with
ease of use and modern accessibility principles in mind. KDE4's
full-featured applications run natively on Linux, BSD, Solaris, Windows
and Mac OS X.


*About Apliki*
Apliki is Germany's first Psychological IT-Consultancy. Because products
with the best usability do not help, as long as users do not want to use
them, engineering psychologists work here to understand how products
motivate their users. Hand in hand with usability experts and IT
specialists Apliki works like a navigational system and avoids detours
from the idea into a convincing (sub-) product. So Apliki advises IT
vendors - psychologically sound and with years of experience: For
simpler technology, which is verifiably more successful.

Kontakt
Apliki GmbH & Co. KG
Steffen Eßers
Tempelhofer Ufer 1a
10961 Berlin
Germany
Fon +49 · 30 · 992779990
Mail info@...
Netz www.apliki.de


Am Montag, 26. Oktober 2009 20:17:02 schrieb Björn Balazs | Apliki:

> Hi @all,
>
> it has been done. We have launched what we call closed beta - and this
>  would be a fine time for us to do the press-release...
>
> At the moment people can only join on invitation, but there is a regular
> membership-raffle. And as promised - the service is not free (as in
>  freedom) but free from any risk for anyone and free (as in beer) for
>  OpenSource and academic purposes.
>
> So, from my side there is a GO - if there are any questions, I am very
>  happy to answer them!
>
> Cheers,
> Björn
>
> Am Dienstag 08. September 2009 16:30:08 schrieb Björn Balazs | Apliki:
> > Hi @all,
> >
> > thanks very much for the positive feedback on this issue. I have returned
> >  from vacation and will again take over the communication for Apliki.
> >
> > We will we be launching the service as a web-based service hopefully
> > soon. So I would like to wait with publishing this press release untill
> > we have set it all up properly from our side, so interested people can
> > try the service directly.
> >
> > I will get back on you, as soon, as this happend.
> >
> > Thanks again!
> >
> > Björn
> >
> > Am Dienstag 08. September 2009 11:49:36 schrieb Steffen Eßers | Apliki:
> > > fyi
> > >
> > > -------- Original-Nachricht --------
> > > Betreff: Re: [kde-promo] Press release together with KDE?
> > > Datum: Fri, 21 Aug 2009 19:45:49 +0200
> > > Von: Jos Poortvliet <jospoortvliet@...>
> > > An: Celeste Lyn Paul <celeste@...>
> > > CC: KDE Promo <kde-promo@...>, Steffen Eßers
> > > <steffen.essers@...>, Nuno Pinheiro <nuno@...>
> > > Referenzen: <200908201937.47262.bjoern.balazs@...>
> > > <5847e5cf0908210650w64114007y9a65e265a37a62da@...>
> > > <4148aeff0908210828j6cae9b05jda25fb332bda5152@...>
> > >
> > > On Fri, Aug 21, 2009 at 5:28 PM, Celeste Lyn Paul<celeste@...>
wrote:

> > > > IMO think the press release is perfectly fine. It describes an
> > > > interesting activity the KDE community is conducting which happens to
> > > > be in partnership with a company who also sells services. It doesn't
> > > > have any marketing in it at all, except for providing a description
> > > > of the company. I think this is comparable to us discussing anything
> > > > Trolltech or Novell or Nokia or KDAB helps us with, since they often
> > > > donate free services, but are profitable companies who always hope to
> > > > gain more business from the exposure it gets be participating in KDE.
> > > >
> > > > However, getting Sebas' take on this would be good since he is more
> > > > familiar with press-related issues.
> > >
> > > To be completely honest, I hadn't read the press release thorougly but
> > > mostly responded to the questions. Being busy and continuously
> > > interupted by work (new job) my attention might not have been what it
> > > should have been. I think the press release is perfectly fine, though
> > > I'm sure sebas can come up with some improvements (so could I but in
> > > the interest of focus and time and similair things I leave it up to
> > > him).
> > >
> > > IOW you've got my blessing - and I think a dot story is in order as
> > > well. Still, running it by the board to get some feedback won't hurt.
> > >
> > > love,
> > >
> > > Jos
> > >
> > > > ~ Celeste
> > > >
> > > > On Fri, Aug 21, 2009 at 9:50 AM, Jos
> > > > Poortvliet<jospoortvliet@...>
> >
> > wrote:
> > > >> Bjorn, Steffen, Nuno and Celeste,
> > > >>
> > > >> First of all, congrats on the KDE related business, it's good to
> > > >> hear.
> > > >>
> > > >> About KDE helping you in marketing & getting business: I think this
> > > >> might be controversial. I personally have no problem with it
> > > >> whatsoever, but others might (hence the controversial part). I think
> > > >> the board should discuss this amongst themselvers at the very least,
> > > >> and probably with the e.V. at large.
> > > >>
> > > >> Again, and I think I speak on behalf of the promo team on this, I
> > > >> would love to help you guys out and give some publicity. We all love
> > > >> the hard work of the Oxygen team and know how some are definately on
> > > >> the 'starving hackers' list.
> > > >>
> > > >> Concerning the use of the KDE logo, this is a legal matter as much
> > > >> as a promo thing, and again something the board can decide on
> > > >>
> > > >> Sebastian Kugler goes over official press release stuff.
> > > >>
> > > >> This question, and both other ones, prompts me to assume this hasn't
> > > >> been discussed in the board. However, Celeste is a board member? If
> > > >> her being involved means the board has approved this I think it's
> > > >> clear that the promo team is on your side, and the article below can
> > > >> go in the usual dot que for publishing. I still don't understand the
> > > >> questions, then.
> > > >>
> > > >> Sorry for being less than completely positive about this - I'd love
> > > >> to do everything I can to help KDE related business out. But I have
> > > >> to think about the kittens errr other KDE contributors who should
> > > >> have a say in this - directly or through the board..
> > > >>
> > > >> So send this to the board, telling them you have the support of at
> > > >> least me (and most likely the rest of the promo team) and get them
> > > >> to approve it. We'll then do whatever we can to get you guys some
> > > >> business.
> > > >>
> > > >> Cheers,
> > > >>
> > > >> Jos
> > > >>
> > > >>
> > > >> On Thu, Aug 20, 2009 at 7:37 PM, Björn Balazs |
> > > >>
> > > >> Apliki<bjoern.balazs@...> wrote:
> > > >>> Hi KDE-Promo-Team!
> > > >>>
> > > >>> As you might know, Nuno and I have started an initiative to do
> > > >>> usability- testing of all KDE-Standard-Icons to further improve the
> > > >>> quality of KDE.
> > > >>>
> > > >>> Now, as we as a company are trying to generate a business out of
> > > >>> selling our testing services, we would be very happy if KDE could
> > > >>> help us in marketing, by publishing a press release about this
> > > >>> topic.
> > > >>>
> > > >>> Celeste, Nuno and I have written down, what we think could be used
> > > >>> for this purpose, see below.
> > > >>>
> > > >>> Now my questions:
> > > >>>
> > > >>> - We would like to publish this through our press distribution in a
> > > >>> german version. Would this be OK for you and are we allowed to use
> > > >>> the KDE-Logo for this?
> > > >>>
> > > >>> - We would be very happy if you would release this story as an
> > > >>> international KDE press release. Would you do so?
> > > >>>
> > > >>> - Would it be possible to do a the Dot-Story out of this?
> > > >>>
> > > >>> Of course you are free to make any suggestion concerning the
> > > >>> content. Please address any communication to Steffen
> > > >>> (steffen.essers@...), as I will be on vacation the next
> > > >>> couple of days.
> > > >>>
> > > >>> We are very thankful for any support by you!
> > > >>>
> > > >>> Cheers,
> > > >>> Björn
> > > >>>
> > > >>> -------------------------------------------
> > > >>> Here comes the text...
> > > >>> -------------------------------------------
> > > >>>
> > > >>> Subject:
> > > >>> KDE and Apliki cooperate for understandable icons
> > > >>>
> > > >>>
> > > >>> Body:
> > > >>> 20.8.2009
> > > >>>
> > > >>> IT | Software Development | Open Source | Usability | KDE |
> > > >>> Business
> > > >>>
> > > >>> | Berlin
> > > >>>
> > > >>> KDE and Apliki cooperate for understandable icons
> > > >>>
> > > >>>    * KDE focusses on understandability. Also for icons.
> > > >>>    * The web-based Icon Usability Test of Apliki helps to
> > > >>> understand the user.
> > > >>>    * The fast feedback from users assists the development.
> > > >>>
> > > >>> Berlin, 20.8.2009: KDE 4 was a major milestone for the free
> > > >>> project. A main drive in the development has been the desire of the
> > > >>> community for a simple and understandable handling of the desktop.
> > > >>> But no one rests here. Nuno Pinheiro, one of the main icon
> > > >>> developer of KDE and engineering psychologist Björn Balazs together
> > > >>> want to identify and optimize all KDE icons in need of improvement.
> > > >>> "Thanks to the community and our Web-based Icon Usability Test, the
> > > >>> days for incomprehensible icons are counted," says Björn Balazs,
> > > >>> director for analysis, design and test at Apliki.
> > > >>>
> > > >>> www.kde.org
> > > >>> www.Icon-Test.com
> > > >>>
> > > >>>
> > > >>> Nuno Pinheiro and Björn Balazs met for the first time personnally
> > > >>> on an Amarok developers meeting in Berlin. Both have one thing in
> > > >>> common. Their desire, that KDE does what it is supposed to do. And
> > > >>> the user understand it.
> > > >>>
> > > >>> They know that icons are an issue in the development, that is often
> > > >>> accompanied by great uncertainty regarding the understandability.
> > > >>> With the Icon Usability Test both are on the safe side, because
> > > >>> they ask the users themselves, what they understand. Nuno Pinheiro
> > > >>> instantly recognized the added value of the quick web-based Icon
> > > >>> Usability Test of Apliki. Now they want to test the whole KDE
> > > >>> standard iconset "Oxyen".
> > > >>>
> > > >>> The first Icon test was already completed. More then 7,000 members
> > > >>> of the community participated in the initial investigation. "We are
> > > >>> overwhelmed by the onslaught. And we only need a maximum of 30
> > > >>> participants for a scientifically accurate assessment for any icon.
> > > >>> Of course, more help a lot in comparing different target groups",
> > > >>> says Björn Balazs of the Psychological IT Consultancy Apliki.
> > > >>> "Maybe it's because it only costs 4 minutes for the participants to
> > > >>> subsequently save the search for a specific icon in KDE."
> > > >>>
> > > >>> Further Icon Usability Tests for KDE will take place on a biweekly
> > > >>> base. "With the Icon Uasbility Test, we not only receive feedback
> > > >>> on the understandability of the icons, but also about any cultural
> > > >>> differences in their interpretation," says Nuno Pinheiro. On the
> > > >>> basis of these tests, he wants to develop localized icons, that
> > > >>> help to make KDE to the desktop of choice in all cultures.
> > > >>>
> > > >>>
> > > >>> *About KDE*
> > > >>> KDE is an international technology team that creates Free Software
> > > >>> for desktop and portable computing. Among KDE's products are a
> > > >>> modern desktop system for Linux and UNIX platforms, comprehensive
> > > >>> office productivity and groupware suites and hundreds of software
> > > >>> titles in many categories including Internet and web applications,
> > > >>> multimedia, entertainment, educational, graphics and software
> > > >>> development. KDE software is translated into more than 60 languages
> > > >>> and is built with ease of use and modern accessibility principles
> > > >>> in mind. KDE4's full-featured applications run natively on Linux,
> > > >>> BSD, Solaris, Windows and Mac OS X.
> > > >>>
> > > >>>
> > > >>> *About Apliki*
> > > >>> Apliki is Germany's first Psychological IT-Consultancy. Because
> > > >>> products with the best usability do not help, as long as users do
> > > >>> not want to use them, engineering psychologists work here to
> > > >>> understand how products motivate their users. Hand in hand with
> > > >>> usability experts and IT specialists Apliki works like a
> > > >>> navigational system and avoids detours from the idea into a
> > > >>> convincing (sub-) product. So Apliki advises IT vendors -
> > > >>> psychologically sound and with years of experience: For simpler
> > > >>> technology, which is verifiably more successful.
> > > >>>
> > > >>> Kontakt
> > > >>> Apliki GmbH & Co. KG
> > > >>> Steffen Eßers
> > > >>> Tempelhofer Ufer 1a
> > > >>> 10961 Berlin
> > > >>> Germany
> > > >>> Fon +49 · 30 · 992779990
> > > >>> Mail info@...
> > > >>> Netz www.apliki.de
> > > >>>
> > > >>>
> > > >>> --
> > > >>> Björn Balazs
> > > >>> Leitung Analyse, Design & Test, Gesellschafter
> > > >>> __________________________________________________________________
> > > >>>
> > > >>> Apliki ist Deutschlands erste Psychologische IT-Beratung. Da
> > > >>> Produkte mit der besten Usability nichts nützen, solange Anwender
> > > >>> sie nicht benutzen wollen, beschäftigen sich hier
> > > >>> Ingenieurpsychologen auch damit, wie Produkte ihre Anwender
> > > >>> motivieren. Hand in Hand mit Usability-Experten und IT-Spezialisten
> > > >>> funktioniert Apliki wie ein Navigationssystem und vermeidet Umwege
> > > >>> von der Idee hin zu einem überzeugenden (Teil-) Produkt. So berät
> > > >>> Apliki IT-Hersteller - psychologisch fundiert und mit jahrelanger
> > > >>> Erfahrung: Für einfachere Technik, die nachweisbar erfolgreicher
> > > >>> ist.
> > > >>> __________________________________________________________________
> > > >>>
> > > >>> Bitte beachten Sie unsere neuen Kontaktdaten!
> > > >>>
> > > >>> Apliki
> > > >>> Psychologische IT-Beratung
> > > >>> Tempelhofer Ufer 1a
> > > >>> 10961 Berlin
> > > >>>
> > > >>> Fon +49 · 30 · 99277999 · 0
> > > >>> Mob +49 · 179 · 4541949
> > > >>> Mail bjoern.balazs@...
> > > >>> Netz www.apliki.de
> > > >>> __________________________________________________________________
> > > >>> Apliki GmbH & Co. KG, Berlin, AG Charlottenburg, HRA 39114
> > > >>>
> > > >>> Persönlich haftend:
> > > >>> Apliki Beteiligungs GmbH, Berlin, AG Charlottenburg, HRB 104921
> > > >>> vertreten durch: Steffen Eßers, Björn Balazs, Ilja Pavkovic
> > > >>>
> > > >>>
> > > >>> _______________________________________________
> > > >>> This message is from the kde-promo mailing list.
> > > >>>
> > > >>> Visit https://mail.kde.org/mailman/listinfo/kde-promo to
> > > >>> unsubscribe, set digest on or temporarily stop your subscription.
> > > >
> > > > --
> > > > Celeste Lyn Paul
> > > > KDE Usability Project
> > > > KDE e.V. Board of Directors
> > > > www.kde.org
>

--
Björn Balazs
Leitung Analyse, Design & Test, Gesellschafter
_____________________________________________________________________________

Als Psychologische IT-Beratung engagieren wir uns bei Apliki von Berlin aus
für eine Welt, in der Technik überzeugt. Und Anwender motiviert. Bei uns
arbeiten Ingenieurpsychologen, Usability-Experten und IT-Spezialisten mit
Herstellern Hand in Hand. Unser Apliki-Vorgehen steht für den direkten Weg
von der Idee hin zur gelungenen Lösung. Und zu starken Unternehmen.
_____________________________________________________________________________

Apliki
Psychologische IT-Beratung
Tempelhofer Ufer 1a
10961 Berlin

Fon +49 · 30 · 99277999 · 31
Mob +49 · 179 · 4541949
Mail bjoern.balazs@...
Netz www.apliki.de
_____________________________________________________________________________
Apliki GmbH & Co. KG, Berlin, AG Charlottenburg, HRA 39114

Persönlich haftend:
Apliki Beteiligungs GmbH, Berlin, AG Charlottenburg, HRB 104921
vertreten durch: Steffen Eßers, Björn Balazs, Ilja Pavkovic
 
_______________________________________________
This message is from the kde-promo mailing list.

Visit https://mail.kde.org/mailman/listinfo/kde-promo to unsubscribe, set digest on or temporarily stop your subscription.

Re: [Fwd: Re: Press release together with KDE?]

by Jos Poortvliet-4 :: Rate this Message:

Reply to Author | View Threaded | Show Only this Message

sorry, this went wrong somehow. Working on it now.

On Thu, Nov 26, 2009 at 4:34 PM, Björn Balazs | Apliki
<bjoern.balazs@...> wrote:

> Hi @all,
>
> I as i did not get any feedback on this issue: has there been any publication
> of the press release? Just in case it got lost, I added it below with some
> updates - perhaps you should also alter the "about KDE" statement to your
> repositioning of the brand... I would be very happy if you would publish this
> release to your press contacts soon :)
>
> Just to get you up-to-date: Nuno and I have agreed that we will set-up the
> next icon-tests, as he is more than busy at the moment.
>
> I will apply for a planetKDE-aggregation within the next days, so we continue
> to regularly publish new icon-tests on the planet. I hope Nuno will be able to
> publish the tests on his blog as well and KDE-Promo also supports these tests
> with a publication on the dot. Let you know about this.
>
> Cheers,
> Björn
>
> Now here the text for the press release:
>
> Subject:
> KDE and Apliki cooperate for understandable icons
>
>
> Body:
> 26.11.2009
>
> IT | Software Development | Open Source | Usability | KDE | Business |
> Berlin
>
> KDE and Apliki cooperate for understandable icons
>
>    * KDE focusses on understandability. Also for icons.
>    * The web-based Icon Usability Test of Apliki helps to understand
>      the user.
>    * The fast feedback from users assists the development.
>
> Berlin, 26.11.2009: KDE 4 was a major milestone for the free project.
> A main drive in the development has been the desire of the community for
> a simple and understandable handling of the desktop. But no one rests
> here. Nuno Pinheiro, one of the main icon developer of KDE and
> engineering psychologist Björn Balazs together want to identify and
> optimize all KDE icons in need of improvement. "Thanks to the community
> and our web-based Icon Usability Test, the days for incomprehensible
> icons are counted," says Björn Balazs, director for analysis, design and
> test at Apliki.
>
> www.kde.org
> www.Usability-Methods.com
>
>
> Nuno Pinheiro and Björn Balazs met for the first time personnally on an
> Amarok developers meeting in Berlin. Both have one thing in common.
> Their desire, that KDE does what it is supposed to do. And the user
> understand it.
>
> They know that icons are an issue in the development, that is often
> accompanied by great uncertainty regarding the understandability. With
> the Icon Usability Test both are on the safe side, because they ask the
> users themselves, what they understand. Nuno Pinheiro instantly
> recognized the added value of the quick web-based Icon Usability Test of
> Apliki. Now they want to test the whole KDE standard iconset "Oxyen".
>
> The first Icon test was already completed. More then 7,000 members of
> the community participated in the initial investigation. "We are
> overwhelmed by the onslaught. And we only need a maximum of 30
> participants for a scientifically accurate assessment for any icon. Of
> course, more help a lot in comparing different target groups", says
> Björn Balazs of the Psychological IT Consultancy Apliki. "Maybe it's
> because it only costs 4 minutes for the participants to subsequently
> save the search for a specific icon in KDE."
>
> Further Icon Usability Tests for KDE will take place on a biweekly base.
> "With the Icon Uasbility Test, we not only receive feedback on the
> understandability of the icons, but also about any cultural differences
> in their interpretation," says Nuno Pinheiro. On the basis of these
> tests, he wants to develop localized icons, that help to make KDE to the
> desktop of choice in all cultures.
>
>
> *About KDE*
> KDE is an international technology team that creates Free Software for
> desktop and portable computing. Among KDE's products are a modern
> desktop system for Linux and UNIX platforms, comprehensive office
> productivity and groupware suites and hundreds of software titles in
> many categories including Internet and web applications, multimedia,
> entertainment, educational, graphics and software development. KDE
> software is translated into more than 60 languages and is built with
> ease of use and modern accessibility principles in mind. KDE4's
> full-featured applications run natively on Linux, BSD, Solaris, Windows
> and Mac OS X.
>
>
> *About Apliki*
> Apliki is Germany's first Psychological IT-Consultancy. Because products
> with the best usability do not help, as long as users do not want to use
> them, engineering psychologists work here to understand how products
> motivate their users. Hand in hand with usability experts and IT
> specialists Apliki works like a navigational system and avoids detours
> from the idea into a convincing (sub-) product. So Apliki advises IT
> vendors - psychologically sound and with years of experience: For
> simpler technology, which is verifiably more successful.
>
> Kontakt
> Apliki GmbH & Co. KG
> Steffen Eßers
> Tempelhofer Ufer 1a
> 10961 Berlin
> Germany
> Fon +49 · 30 · 992779990
> Mail info@...
> Netz www.apliki.de
>
>
> Am Montag, 26. Oktober 2009 20:17:02 schrieb Björn Balazs | Apliki:
>> Hi @all,
>>
>> it has been done. We have launched what we call closed beta - and this
>>  would be a fine time for us to do the press-release...
>>
>> At the moment people can only join on invitation, but there is a regular
>> membership-raffle. And as promised - the service is not free (as in
>>  freedom) but free from any risk for anyone and free (as in beer) for
>>  OpenSource and academic purposes.
>>
>> So, from my side there is a GO - if there are any questions, I am very
>>  happy to answer them!
>>
>> Cheers,
>> Björn
>>
>> Am Dienstag 08. September 2009 16:30:08 schrieb Björn Balazs | Apliki:
>> > Hi @all,
>> >
>> > thanks very much for the positive feedback on this issue. I have returned
>> >  from vacation and will again take over the communication for Apliki.
>> >
>> > We will we be launching the service as a web-based service hopefully
>> > soon. So I would like to wait with publishing this press release untill
>> > we have set it all up properly from our side, so interested people can
>> > try the service directly.
>> >
>> > I will get back on you, as soon, as this happend.
>> >
>> > Thanks again!
>> >
>> > Björn
>> >
>> > Am Dienstag 08. September 2009 11:49:36 schrieb Steffen Eßers | Apliki:
>> > > fyi
>> > >
>> > > -------- Original-Nachricht --------
>> > > Betreff:  Re: [kde-promo] Press release together with KDE?
>> > > Datum:    Fri, 21 Aug 2009 19:45:49 +0200
>> > > Von:      Jos Poortvliet <jospoortvliet@...>
>> > > An:       Celeste Lyn Paul <celeste@...>
>> > > CC:       KDE Promo <kde-promo@...>, Steffen Eßers
>> > > <steffen.essers@...>, Nuno Pinheiro <nuno@...>
>> > > Referenzen:       <200908201937.47262.bjoern.balazs@...>
>> > > <5847e5cf0908210650w64114007y9a65e265a37a62da@...>
>> > > <4148aeff0908210828j6cae9b05jda25fb332bda5152@...>
>> > >
>> > > On Fri, Aug 21, 2009 at 5:28 PM, Celeste Lyn Paul<celeste@...>
> wrote:
>> > > > IMO think the press release is perfectly fine. It describes an
>> > > > interesting activity the KDE community is conducting which happens to
>> > > > be in partnership with a company who also sells services. It doesn't
>> > > > have any marketing in it at all, except for providing a description
>> > > > of the company. I think this is comparable to us discussing anything
>> > > > Trolltech or Novell or Nokia or KDAB helps us with, since they often
>> > > > donate free services, but are profitable companies who always hope to
>> > > > gain more business from the exposure it gets be participating in KDE.
>> > > >
>> > > > However, getting Sebas' take on this would be good since he is more
>> > > > familiar with press-related issues.
>> > >
>> > > To be completely honest, I hadn't read the press release thorougly but
>> > > mostly responded to the questions. Being busy and continuously
>> > > interupted by work (new job) my attention might not have been what it
>> > > should have been. I think the press release is perfectly fine, though
>> > > I'm sure sebas can come up with some improvements (so could I but in
>> > > the interest of focus and time and similair things I leave it up to
>> > > him).
>> > >
>> > > IOW you've got my blessing - and I think a dot story is in order as
>> > > well. Still, running it by the board to get some feedback won't hurt.
>> > >
>> > > love,
>> > >
>> > > Jos
>> > >
>> > > > ~ Celeste
>> > > >
>> > > > On Fri, Aug 21, 2009 at 9:50 AM, Jos
>> > > > Poortvliet<jospoortvliet@...>
>> >
>> > wrote:
>> > > >> Bjorn, Steffen, Nuno and Celeste,
>> > > >>
>> > > >> First of all, congrats on the KDE related business, it's good to
>> > > >> hear.
>> > > >>
>> > > >> About KDE helping you in marketing & getting business: I think this
>> > > >> might be controversial. I personally have no problem with it
>> > > >> whatsoever, but others might (hence the controversial part). I think
>> > > >> the board should discuss this amongst themselvers at the very least,
>> > > >> and probably with the e.V. at large.
>> > > >>
>> > > >> Again, and I think I speak on behalf of the promo team on this, I
>> > > >> would love to help you guys out and give some publicity. We all love
>> > > >> the hard work of the Oxygen team and know how some are definately on
>> > > >> the 'starving hackers' list.
>> > > >>
>> > > >> Concerning the use of the KDE logo, this is a legal matter as much
>> > > >> as a promo thing, and again something the board can decide on
>> > > >>
>> > > >> Sebastian Kugler goes over official press release stuff.
>> > > >>
>> > > >> This question, and both other ones, prompts me to assume this hasn't
>> > > >> been discussed in the board. However, Celeste is a board member? If
>> > > >> her being involved means the board has approved this I think it's
>> > > >> clear that the promo team is on your side, and the article below can
>> > > >> go in the usual dot que for publishing. I still don't understand the
>> > > >> questions, then.
>> > > >>
>> > > >> Sorry for being less than completely positive about this - I'd love
>> > > >> to do everything I can to help KDE related business out. But I have
>> > > >> to think about the kittens errr other KDE contributors who should
>> > > >> have a say in this - directly or through the board..
>> > > >>
>> > > >> So send this to the board, telling them you have the support of at
>> > > >> least me (and most likely the rest of the promo team) and get them
>> > > >> to approve it. We'll then do whatever we can to get you guys some
>> > > >> business.
>> > > >>
>> > > >> Cheers,
>> > > >>
>> > > >> Jos
>> > > >>
>> > > >>
>> > > >> On Thu, Aug 20, 2009 at 7:37 PM, Björn Balazs |
>> > > >>
>> > > >> Apliki<bjoern.balazs@...> wrote:
>> > > >>> Hi KDE-Promo-Team!
>> > > >>>
>> > > >>> As you might know, Nuno and I have started an initiative to do
>> > > >>> usability- testing of all KDE-Standard-Icons to further improve the
>> > > >>> quality of KDE.
>> > > >>>
>> > > >>> Now, as we as a company are trying to generate a business out of
>> > > >>> selling our testing services, we would be very happy if KDE could
>> > > >>> help us in marketing, by publishing a press release about this
>> > > >>> topic.
>> > > >>>
>> > > >>> Celeste, Nuno and I have written down, what we think could be used
>> > > >>> for this purpose, see below.
>> > > >>>
>> > > >>> Now my questions:
>> > > >>>
>> > > >>> - We would like to publish this through our press distribution in a
>> > > >>> german version. Would this be OK for you and are we allowed to use
>> > > >>> the KDE-Logo for this?
>> > > >>>
>> > > >>> - We would be very happy if you would release this story as an
>> > > >>> international KDE press release. Would you do so?
>> > > >>>
>> > > >>> - Would it be possible to do a the Dot-Story out of this?
>> > > >>>
>> > > >>> Of course you are free to make any suggestion concerning the
>> > > >>> content. Please address any communication to Steffen
>> > > >>> (steffen.essers@...), as I will be on vacation the next
>> > > >>> couple of days.
>> > > >>>
>> > > >>> We are very thankful for any support by you!
>> > > >>>
>> > > >>> Cheers,
>> > > >>> Björn
>> > > >>>
>> > > >>> -------------------------------------------
>> > > >>> Here comes the text...
>> > > >>> -------------------------------------------
>> > > >>>
>> > > >>> Subject:
>> > > >>> KDE and Apliki cooperate for understandable icons
>> > > >>>
>> > > >>>
>> > > >>> Body:
>> > > >>> 20.8.2009
>> > > >>>
>> > > >>> IT | Software Development | Open Source | Usability | KDE |
>> > > >>> Business
>> > > >>>
>> > > >>> | Berlin
>> > > >>>
>> > > >>> KDE and Apliki cooperate for understandable icons
>> > > >>>
>> > > >>>    * KDE focusses on understandability. Also for icons.
>> > > >>>    * The web-based Icon Usability Test of Apliki helps to
>> > > >>> understand the user.
>> > > >>>    * The fast feedback from users assists the development.
>> > > >>>
>> > > >>> Berlin, 20.8.2009: KDE 4 was a major milestone for the free
>> > > >>> project. A main drive in the development has been the desire of the
>> > > >>> community for a simple and understandable handling of the desktop.
>> > > >>> But no one rests here. Nuno Pinheiro, one of the main icon
>> > > >>> developer of KDE and engineering psychologist Björn Balazs together
>> > > >>> want to identify and optimize all KDE icons in need of improvement.
>> > > >>> "Thanks to the community and our Web-based Icon Usability Test, the
>> > > >>> days for incomprehensible icons are counted," says Björn Balazs,
>> > > >>> director for analysis, design and test at Apliki.
>> > > >>>
>> > > >>> www.kde.org
>> > > >>> www.Icon-Test.com
>> > > >>>
>> > > >>>
>> > > >>> Nuno Pinheiro and Björn Balazs met for the first time personnally
>> > > >>> on an Amarok developers meeting in Berlin. Both have one thing in
>> > > >>> common. Their desire, that KDE does what it is supposed to do. And
>> > > >>> the user understand it.
>> > > >>>
>> > > >>> They know that icons are an issue in the development, that is often
>> > > >>> accompanied by great uncertainty regarding the understandability.
>> > > >>> With the Icon Usability Test both are on the safe side, because
>> > > >>> they ask the users themselves, what they understand. Nuno Pinheiro
>> > > >>> instantly recognized the added value of the quick web-based Icon
>> > > >>> Usability Test of Apliki. Now they want to test the whole KDE
>> > > >>> standard iconset "Oxyen".
>> > > >>>
>> > > >>> The first Icon test was already completed. More then 7,000 members
>> > > >>> of the community participated in the initial investigation. "We are
>> > > >>> overwhelmed by the onslaught. And we only need a maximum of 30
>> > > >>> participants for a scientifically accurate assessment for any icon.
>> > > >>> Of course, more help a lot in comparing different target groups",
>> > > >>> says Björn Balazs of the Psychological IT Consultancy Apliki.
>> > > >>> "Maybe it's because it only costs 4 minutes for the participants to
>> > > >>> subsequently save the search for a specific icon in KDE."
>> > > >>>
>> > > >>> Further Icon Usability Tests for KDE will take place on a biweekly
>> > > >>> base. "With the Icon Uasbility Test, we not only receive feedback
>> > > >>> on the understandability of the icons, but also about any cultural
>> > > >>> differences in their interpretation," says Nuno Pinheiro. On the
>> > > >>> basis of these tests, he wants to develop localized icons, that
>> > > >>> help to make KDE to the desktop of choice in all cultures.
>> > > >>>
>> > > >>>
>> > > >>> *About KDE*
>> > > >>> KDE is an international technology team that creates Free Software
>> > > >>> for desktop and portable computing. Among KDE's products are a
>> > > >>> modern desktop system for Linux and UNIX platforms, comprehensive
>> > > >>> office productivity and groupware suites and hundreds of software
>> > > >>> titles in many categories including Internet and web applications,
>> > > >>> multimedia, entertainment, educational, graphics and software
>> > > >>> development. KDE software is translated into more than 60 languages
>> > > >>> and is built with ease of use and modern accessibility principles
>> > > >>> in mind. KDE4's full-featured applications run natively on Linux,
>> > > >>> BSD, Solaris, Windows and Mac OS X.
>> > > >>>
>> > > >>>
>> > > >>> *About Apliki*
>> > > >>> Apliki is Germany's first Psychological IT-Consultancy. Because
>> > > >>> products with the best usability do not help, as long as users do
>> > > >>> not want to use them, engineering psychologists work here to
>> > > >>> understand how products motivate their users. Hand in hand with
>> > > >>> usability experts and IT specialists Apliki works like a
>> > > >>> navigational system and avoids detours from the idea into a
>> > > >>> convincing (sub-) product. So Apliki advises IT vendors -
>> > > >>> psychologically sound and with years of experience: For simpler
>> > > >>> technology, which is verifiably more successful.
>> > > >>>
>> > > >>> Kontakt
>> > > >>> Apliki GmbH & Co. KG
>> > > >>> Steffen Eßers
>> > > >>> Tempelhofer Ufer 1a
>> > > >>> 10961 Berlin
>> > > >>> Germany
>> > > >>> Fon +49 · 30 · 992779990
>> > > >>> Mail info@...
>> > > >>> Netz www.apliki.de
>> > > >>>
>> > > >>>
>> > > >>> --
>> > > >>> Björn Balazs
>> > > >>> Leitung Analyse, Design & Test, Gesellschafter
>> > > >>> __________________________________________________________________
>> > > >>>
>> > > >>> Apliki ist Deutschlands erste Psychologische IT-Beratung. Da
>> > > >>> Produkte mit der besten Usability nichts nützen, solange Anwender
>> > > >>> sie nicht benutzen wollen, beschäftigen sich hier
>> > > >>> Ingenieurpsychologen auch damit, wie Produkte ihre Anwender
>> > > >>> motivieren. Hand in Hand mit Usability-Experten und IT-Spezialisten
>> > > >>> funktioniert Apliki wie ein Navigationssystem und vermeidet Umwege
>> > > >>> von der Idee hin zu einem überzeugenden (Teil-) Produkt. So berät
>> > > >>> Apliki IT-Hersteller - psychologisch fundiert und mit jahrelanger
>> > > >>> Erfahrung: Für einfachere Technik, die nachweisbar erfolgreicher
>> > > >>> ist.
>> > > >>> __________________________________________________________________
>> > > >>>
>> > > >>> Bitte beachten Sie unsere neuen Kontaktdaten!
>> > > >>>
>> > > >>> Apliki
>> > > >>> Psychologische IT-Beratung
>> > > >>> Tempelhofer Ufer 1a
>> > > >>> 10961 Berlin
>> > > >>>
>> > > >>> Fon +49 · 30 · 99277999 · 0
>> > > >>> Mob +49 · 179 · 4541949
>> > > >>> Mail bjoern.balazs@...
>> > > >>> Netz www.apliki.de
>> > > >>> __________________________________________________________________
>> > > >>> Apliki GmbH & Co. KG, Berlin, AG Charlottenburg, HRA 39114
>> > > >>>
>> > > >>> Persönlich haftend:
>> > > >>> Apliki Beteiligungs GmbH, Berlin, AG Charlottenburg, HRB 104921
>> > > >>> vertreten durch: Steffen Eßers, Björn Balazs, Ilja Pavkovic
>> > > >>>
>> > > >>>
>> > > >>> _______________________________________________
>> > > >>> This message is from the kde-promo mailing list.
>> > > >>>
>> > > >>> Visit https://mail.kde.org/mailman/listinfo/kde-promo to
>> > > >>> unsubscribe, set digest on or temporarily stop your subscription.
>> > > >
>> > > > --
>> > > > Celeste Lyn Paul
>> > > > KDE Usability Project
>> > > > KDE e.V. Board of Directors
>> > > > www.kde.org
>>
>
> --
> Björn Balazs
> Leitung Analyse, Design & Test, Gesellschafter
> _____________________________________________________________________________
>
> Als Psychologische IT-Beratung engagieren wir uns bei Apliki von Berlin aus
> für eine Welt, in der Technik überzeugt. Und Anwender motiviert. Bei uns
> arbeiten Ingenieurpsychologen, Usability-Experten und IT-Spezialisten mit
> Herstellern Hand in Hand. Unser Apliki-Vorgehen steht für den direkten Weg
> von der Idee hin zur gelungenen Lösung. Und zu starken Unternehmen.
> _____________________________________________________________________________
>
> Apliki
> Psychologische IT-Beratung
> Tempelhofer Ufer 1a
> 10961 Berlin
>
> Fon +49 · 30 · 99277999 · 31
> Mob +49 · 179 · 4541949
> Mail bjoern.balazs@...
> Netz www.apliki.de
> _____________________________________________________________________________
> Apliki GmbH & Co. KG, Berlin, AG Charlottenburg, HRA 39114
>
> Persönlich haftend:
> Apliki Beteiligungs GmbH, Berlin, AG Charlottenburg, HRB 104921
> vertreten durch: Steffen Eßers, Björn Balazs, Ilja Pavkovic
>
 
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Re: [Fwd: Re: Press release together with KDE?]

by Björn Balazs | Apliki :: Rate this Message:

Reply to Author | View Threaded | Show Only this Message

Great! Thanks!

Björn

Am Donnerstag, 26. November 2009 17:20:47 schrieb Jos Poortvliet:

> sorry, this went wrong somehow. Working on it now.
>
> On Thu, Nov 26, 2009 at 4:34 PM, Björn Balazs | Apliki
>
> <bjoern.balazs@...> wrote:
> > Hi @all,
> >
> > I as i did not get any feedback on this issue: has there been any
> > publication of the press release? Just in case it got lost, I added it
> > below with some updates - perhaps you should also alter the "about KDE"
> > statement to your repositioning of the brand... I would be very happy if
> > you would publish this release to your press contacts soon :)
> >
> > Just to get you up-to-date: Nuno and I have agreed that we will set-up
> > the next icon-tests, as he is more than busy at the moment.
> >
> > I will apply for a planetKDE-aggregation within the next days, so we
> > continue to regularly publish new icon-tests on the planet. I hope Nuno
> > will be able to publish the tests on his blog as well and KDE-Promo also
> > supports these tests with a publication on the dot. Let you know about
> > this.
> >
> > Cheers,
> > Björn
> >
> > Now here the text for the press release:
> >
> > Subject:
> > KDE and Apliki cooperate for understandable icons
> >
> >
> > Body:
> > 26.11.2009
> >
> > IT | Software Development | Open Source | Usability | KDE | Business |
> > Berlin
> >
> > KDE and Apliki cooperate for understandable icons
> >
> >    * KDE focusses on understandability. Also for icons.
> >    * The web-based Icon Usability Test of Apliki helps to understand
> >      the user.
> >    * The fast feedback from users assists the development.
> >
> > Berlin, 26.11.2009: KDE 4 was a major milestone for the free project.
> > A main drive in the development has been the desire of the community for
> > a simple and understandable handling of the desktop. But no one rests
> > here. Nuno Pinheiro, one of the main icon developer of KDE and
> > engineering psychologist Björn Balazs together want to identify and
> > optimize all KDE icons in need of improvement. "Thanks to the community
> > and our web-based Icon Usability Test, the days for incomprehensible
> > icons are counted," says Björn Balazs, director for analysis, design and
> > test at Apliki.
> >
> > www.kde.org
> > www.Usability-Methods.com
> >
> >
> > Nuno Pinheiro and Björn Balazs met for the first time personnally on an
> > Amarok developers meeting in Berlin. Both have one thing in common.
> > Their desire, that KDE does what it is supposed to do. And the user
> > understand it.
> >
> > They know that icons are an issue in the development, that is often
> > accompanied by great uncertainty regarding the understandability. With
> > the Icon Usability Test both are on the safe side, because they ask the
> > users themselves, what they understand. Nuno Pinheiro instantly
> > recognized the added value of the quick web-based Icon Usability Test of
> > Apliki. Now they want to test the whole KDE standard iconset "Oxyen".
> >
> > The first Icon test was already completed. More then 7,000 members of
> > the community participated in the initial investigation. "We are
> > overwhelmed by the onslaught. And we only need a maximum of 30
> > participants for a scientifically accurate assessment for any icon. Of
> > course, more help a lot in comparing different target groups", says
> > Björn Balazs of the Psychological IT Consultancy Apliki. "Maybe it's
> > because it only costs 4 minutes for the participants to subsequently
> > save the search for a specific icon in KDE."
> >
> > Further Icon Usability Tests for KDE will take place on a biweekly base.
> > "With the Icon Uasbility Test, we not only receive feedback on the
> > understandability of the icons, but also about any cultural differences
> > in their interpretation," says Nuno Pinheiro. On the basis of these
> > tests, he wants to develop localized icons, that help to make KDE to the
> > desktop of choice in all cultures.
> >
> >
> > *About KDE*
> > KDE is an international technology team that creates Free Software for
> > desktop and portable computing. Among KDE's products are a modern
> > desktop system for Linux and UNIX platforms, comprehensive office
> > productivity and groupware suites and hundreds of software titles in
> > many categories including Internet and web applications, multimedia,
> > entertainment, educational, graphics and software development. KDE
> > software is translated into more than 60 languages and is built with
> > ease of use and modern accessibility principles in mind. KDE4's
> > full-featured applications run natively on Linux, BSD, Solaris, Windows
> > and Mac OS X.
> >
> >
> > *About Apliki*
> > Apliki is Germany's first Psychological IT-Consultancy. Because products
> > with the best usability do not help, as long as users do not want to use
> > them, engineering psychologists work here to understand how products
> > motivate their users. Hand in hand with usability experts and IT
> > specialists Apliki works like a navigational system and avoids detours
> > from the idea into a convincing (sub-) product. So Apliki advises IT
> > vendors - psychologically sound and with years of experience: For
> > simpler technology, which is verifiably more successful.
> >
> > Kontakt
> > Apliki GmbH & Co. KG
> > Steffen Eßers
> > Tempelhofer Ufer 1a
> > 10961 Berlin
> > Germany
> > Fon +49 · 30 · 992779990
> > Mail info@...
> > Netz www.apliki.de
> >
> > Am Montag, 26. Oktober 2009 20:17:02 schrieb Björn Balazs | Apliki:
> >> Hi @all,
> >>
> >> it has been done. We have launched what we call closed beta - and this
> >>  would be a fine time for us to do the press-release...
> >>
> >> At the moment people can only join on invitation, but there is a regular
> >> membership-raffle. And as promised - the service is not free (as in
> >>  freedom) but free from any risk for anyone and free (as in beer) for
> >>  OpenSource and academic purposes.
> >>
> >> So, from my side there is a GO - if there are any questions, I am very
> >>  happy to answer them!
> >>
> >> Cheers,
> >> Björn
> >>
> >> Am Dienstag 08. September 2009 16:30:08 schrieb Björn Balazs | Apliki:
> >> > Hi @all,
> >> >
> >> > thanks very much for the positive feedback on this issue. I have
> >> > returned from vacation and will again take over the communication for
> >> > Apliki.
> >> >
> >> > We will we be launching the service as a web-based service hopefully
> >> > soon. So I would like to wait with publishing this press release
> >> > untill we have set it all up properly from our side, so interested
> >> > people can try the service directly.
> >> >
> >> > I will get back on you, as soon, as this happend.
> >> >
> >> > Thanks again!
> >> >
> >> > Björn
> >> >
> >> > Am Dienstag 08. September 2009 11:49:36 schrieb Steffen Eßers | Apliki:
> >> > > fyi
> >> > >
> >> > > -------- Original-Nachricht --------
> >> > > Betreff:  Re: [kde-promo] Press release together with KDE?
> >> > > Datum:    Fri, 21 Aug 2009 19:45:49 +0200
> >> > > Von:      Jos Poortvliet <jospoortvliet@...>
> >> > > An:       Celeste Lyn Paul <celeste@...>
> >> > > CC:       KDE Promo <kde-promo@...>, Steffen Eßers
> >> > > <steffen.essers@...>, Nuno Pinheiro <nuno@...>
> >> > > Referenzen:       <200908201937.47262.bjoern.balazs@...>
> >> > > <5847e5cf0908210650w64114007y9a65e265a37a62da@...>
> >> > > <4148aeff0908210828j6cae9b05jda25fb332bda5152@...>
> >> > >
> >> > > On Fri, Aug 21, 2009 at 5:28 PM, Celeste Lyn Paul<celeste@...>
> >
> > wrote:
> >> > > > IMO think the press release is perfectly fine. It describes an
> >> > > > interesting activity the KDE community is conducting which happens
> >> > > > to be in partnership with a company who also sells services. It
> >> > > > doesn't have any marketing in it at all, except for providing a
> >> > > > description of the company. I think this is comparable to us
> >> > > > discussing anything Trolltech or Novell or Nokia or KDAB helps us
> >> > > > with, since they often donate free services, but are profitable
> >> > > > companies who always hope to gain more business from the exposure
> >> > > > it gets be participating in KDE.
> >> > > >
> >> > > > However, getting Sebas' take on this would be good since he is
> >> > > > more familiar with press-related issues.
> >> > >
> >> > > To be completely honest, I hadn't read the press release thorougly
> >> > > but mostly responded to the questions. Being busy and continuously
> >> > > interupted by work (new job) my attention might not have been what
> >> > > it should have been. I think the press release is perfectly fine,
> >> > > though I'm sure sebas can come up with some improvements (so could I
> >> > > but in the interest of focus and time and similair things I leave it
> >> > > up to him).
> >> > >
> >> > > IOW you've got my blessing - and I think a dot story is in order as
> >> > > well. Still, running it by the board to get some feedback won't
> >> > > hurt.
> >> > >
> >> > > love,
> >> > >
> >> > > Jos
> >> > >
> >> > > > ~ Celeste
> >> > > >
> >> > > > On Fri, Aug 21, 2009 at 9:50 AM, Jos
> >> > > > Poortvliet<jospoortvliet@...>
> >> >
> >> > wrote:
> >> > > >> Bjorn, Steffen, Nuno and Celeste,
> >> > > >>
> >> > > >> First of all, congrats on the KDE related business, it's good to
> >> > > >> hear.
> >> > > >>
> >> > > >> About KDE helping you in marketing & getting business: I think
> >> > > >> this might be controversial. I personally have no problem with it
> >> > > >> whatsoever, but others might (hence the controversial part). I
> >> > > >> think the board should discuss this amongst themselvers at the
> >> > > >> very least, and probably with the e.V. at large.
> >> > > >>
> >> > > >> Again, and I think I speak on behalf of the promo team on this, I
> >> > > >> would love to help you guys out and give some publicity. We all
> >> > > >> love the hard work of the Oxygen team and know how some are
> >> > > >> definately on the 'starving hackers' list.
> >> > > >>
> >> > > >> Concerning the use of the KDE logo, this is a legal matter as
> >> > > >> much as a promo thing, and again something the board can decide
> >> > > >> on
> >> > > >>
> >> > > >> Sebastian Kugler goes over official press release stuff.
> >> > > >>
> >> > > >> This question, and both other ones, prompts me to assume this
> >> > > >> hasn't been discussed in the board. However, Celeste is a board
> >> > > >> member? If her being involved means the board has approved this I
> >> > > >> think it's clear that the promo team is on your side, and the
> >> > > >> article below can go in the usual dot que for publishing. I still
> >> > > >> don't understand the questions, then.
> >> > > >>
> >> > > >> Sorry for being less than completely positive about this - I'd
> >> > > >> love to do everything I can to help KDE related business out. But
> >> > > >> I have to think about the kittens errr other KDE contributors who
> >> > > >> should have a say in this - directly or through the board..
> >> > > >>
> >> > > >> So send this to the board, telling them you have the support of
> >> > > >> at least me (and most likely the rest of the promo team) and get
> >> > > >> them to approve it. We'll then do whatever we can to get you guys
> >> > > >> some business.
> >> > > >>
> >> > > >> Cheers,
> >> > > >>
> >> > > >> Jos
> >> > > >>
> >> > > >>
> >> > > >> On Thu, Aug 20, 2009 at 7:37 PM, Björn Balazs |
> >> > > >>
> >> > > >> Apliki<bjoern.balazs@...> wrote:
> >> > > >>> Hi KDE-Promo-Team!
> >> > > >>>
> >> > > >>> As you might know, Nuno and I have started an initiative to do
> >> > > >>> usability- testing of all KDE-Standard-Icons to further improve
> >> > > >>> the quality of KDE.
> >> > > >>>
> >> > > >>> Now, as we as a company are trying to generate a business out of
> >> > > >>> selling our testing services, we would be very happy if KDE
> >> > > >>> could help us in marketing, by publishing a press release about
> >> > > >>> this topic.
> >> > > >>>
> >> > > >>> Celeste, Nuno and I have written down, what we think could be
> >> > > >>> used for this purpose, see below.
> >> > > >>>
> >> > > >>> Now my questions:
> >> > > >>>
> >> > > >>> - We would like to publish this through our press distribution
> >> > > >>> in a german version. Would this be OK for you and are we allowed
> >> > > >>> to use the KDE-Logo for this?
> >> > > >>>
> >> > > >>> - We would be very happy if you would release this story as an
> >> > > >>> international KDE press release. Would you do so?
> >> > > >>>
> >> > > >>> - Would it be possible to do a the Dot-Story out of this?
> >> > > >>>
> >> > > >>> Of course you are free to make any suggestion concerning the
> >> > > >>> content. Please address any communication to Steffen
> >> > > >>> (steffen.essers@...), as I will be on vacation the next
> >> > > >>> couple of days.
> >> > > >>>
> >> > > >>> We are very thankful for any support by you!
> >> > > >>>
> >> > > >>> Cheers,
> >> > > >>> Björn
> >> > > >>>
> >> > > >>> -------------------------------------------
> >> > > >>> Here comes the text...
> >> > > >>> -------------------------------------------
> >> > > >>>
> >> > > >>> Subject:
> >> > > >>> KDE and Apliki cooperate for understandable icons
> >> > > >>>
> >> > > >>>
> >> > > >>> Body:
> >> > > >>> 20.8.2009
> >> > > >>>
> >> > > >>> IT | Software Development | Open Source | Usability | KDE |
> >> > > >>> Business
> >> > > >>>
> >> > > >>> | Berlin
> >> > > >>>
> >> > > >>> KDE and Apliki cooperate for understandable icons
> >> > > >>>
> >> > > >>>    * KDE focusses on understandability. Also for icons.
> >> > > >>>    * The web-based Icon Usability Test of Apliki helps to
> >> > > >>> understand the user.
> >> > > >>>    * The fast feedback from users assists the development.
> >> > > >>>
> >> > > >>> Berlin, 20.8.2009: KDE 4 was a major milestone for the free
> >> > > >>> project. A main drive in the development has been the desire of
> >> > > >>> the community for a simple and understandable handling of the
> >> > > >>> desktop. But no one rests here. Nuno Pinheiro, one of the main
> >> > > >>> icon developer of KDE and engineering psychologist Björn Balazs
> >> > > >>> together want to identify and optimize all KDE icons in need of
> >> > > >>> improvement. "Thanks to the community and our Web-based Icon
> >> > > >>> Usability Test, the days for incomprehensible icons are
> >> > > >>> counted," says Björn Balazs, director for analysis, design and
> >> > > >>> test at Apliki.
> >> > > >>>
> >> > > >>> www.kde.org
> >> > > >>> www.Icon-Test.com
> >> > > >>>
> >> > > >>>
> >> > > >>> Nuno Pinheiro and Björn Balazs met for the first time
> >> > > >>> personnally on an Amarok developers meeting in Berlin. Both have
> >> > > >>> one thing in common. Their desire, that KDE does what it is
> >> > > >>> supposed to do. And the user understand it.
> >> > > >>>
> >> > > >>> They know that icons are an issue in the development, that is
> >> > > >>> often accompanied by great uncertainty regarding the
> >> > > >>> understandability. With the Icon Usability Test both are on the
> >> > > >>> safe side, because they ask the users themselves, what they
> >> > > >>> understand. Nuno Pinheiro instantly recognized the added value
> >> > > >>> of the quick web-based Icon Usability Test of Apliki. Now they
> >> > > >>> want to test the whole KDE standard iconset "Oxyen".
> >> > > >>>
> >> > > >>> The first Icon test was already completed. More then 7,000
> >> > > >>> members of the community participated in the initial
> >> > > >>> investigation. "We are overwhelmed by the onslaught. And we only
> >> > > >>> need a maximum of 30 participants for a scientifically accurate
> >> > > >>> assessment for any icon. Of course, more help a lot in comparing
> >> > > >>> different target groups", says Björn Balazs of the Psychological
> >> > > >>> IT Consultancy Apliki. "Maybe it's because it only costs 4
> >> > > >>> minutes for the participants to subsequently save the search for
> >> > > >>> a specific icon in KDE."
> >> > > >>>
> >> > > >>> Further Icon Usability Tests for KDE will take place on a
> >> > > >>> biweekly base. "With the Icon Uasbility Test, we not only
> >> > > >>> receive feedback on the understandability of the icons, but also
> >> > > >>> about any cultural differences in their interpretation," says
> >> > > >>> Nuno Pinheiro. On the basis of these tests, he wants to develop
> >> > > >>> localized icons, that help to make KDE to the desktop of choice
> >> > > >>> in all cultures.
> >> > > >>>
> >> > > >>>
> >> > > >>> *About KDE*
> >> > > >>> KDE is an international technology team that creates Free
> >> > > >>> Software for desktop and portable computing. Among KDE's
> >> > > >>> products are a modern desktop system for Linux and UNIX
> >> > > >>> platforms, comprehensive office productivity and groupware
> >> > > >>> suites and hundreds of software titles in many categories
> >> > > >>> including Internet and web applications, multimedia,
> >> > > >>> entertainment, educational, graphics and software development.
> >> > > >>> KDE software is translated into more than 60 languages and is
> >> > > >>> built with ease of use and modern accessibility principles in
> >> > > >>> mind. KDE4's full-featured applications run natively on Linux,
> >> > > >>> BSD, Solaris, Windows and Mac OS X.
> >> > > >>>
> >> > > >>>
> >> > > >>> *About Apliki*
> >> > > >>> Apliki is Germany's first Psychological IT-Consultancy. Because
> >> > > >>> products with the best usability do not help, as long as users
> >> > > >>> do not want to use them, engineering psychologists work here to
> >> > > >>> understand how products motivate their users. Hand in hand with
> >> > > >>> usability experts and IT specialists Apliki works like a
> >> > > >>> navigational system and avoids detours from the idea into a
> >> > > >>> convincing (sub-) product. So Apliki advises IT vendors -
> >> > > >>> psychologically sound and with years of experience: For simpler
> >> > > >>> technology, which is verifiably more successful.
> >> > > >>>
> >> > > >>> Kontakt
> >> > > >>> Apliki GmbH & Co. KG
> >> > > >>> Steffen Eßers
> >> > > >>> Tempelhofer Ufer 1a
> >> > > >>> 10961 Berlin
> >> > > >>> Germany
> >> > > >>> Fon +49 · 30 · 992779990
> >> > > >>> Mail info@...
> >> > > >>> Netz www.apliki.de
> >> > > >>>
> >> > > >>>
> >> > > >>> --
> >> > > >>> Björn Balazs
> >> > > >>> Leitung Analyse, Design & Test, Gesellschafter
> >> > > >>> ________________________________________________________________
> >> > > >>>__
> >> > > >>>
> >> > > >>> Apliki ist Deutschlands erste Psychologische IT-Beratung. Da
> >> > > >>> Produkte mit der besten Usability nichts nützen, solange
> >> > > >>> Anwender sie nicht benutzen wollen, beschäftigen sich hier
> >> > > >>> Ingenieurpsychologen auch damit, wie Produkte ihre Anwender
> >> > > >>> motivieren. Hand in Hand mit Usability-Experten und
> >> > > >>> IT-Spezialisten funktioniert Apliki wie ein Navigationssystem
> >> > > >>> und vermeidet Umwege von der Idee hin zu einem überzeugenden
> >> > > >>> (Teil-) Produkt. So berät Apliki IT-Hersteller - psychologisch
> >> > > >>> fundiert und mit jahrelanger Erfahrung: Für einfachere Technik,
> >> > > >>> die nachweisbar erfolgreicher ist.
> >> > > >>> ________________________________________________________________
> >> > > >>>__
> >> > > >>>
> >> > > >>> Bitte beachten Sie unsere neuen Kontaktdaten!
> >> > > >>>
> >> > > >>> Apliki
> >> > > >>> Psychologische IT-Beratung
> >> > > >>> Tempelhofer Ufer 1a
> >> > > >>> 10961 Berlin
> >> > > >>>
> >> > > >>> Fon +49 · 30 · 99277999 · 0
> >> > > >>> Mob +49 · 179 · 4541949
> >> > > >>> Mail bjoern.balazs@...
> >> > > >>> Netz www.apliki.de
> >> > > >>> ________________________________________________________________
> >> > > >>>__ Apliki GmbH & Co. KG, Berlin, AG Charlottenburg, HRA 39114
> >> > > >>>
> >> > > >>> Persönlich haftend:
> >> > > >>> Apliki Beteiligungs GmbH, Berlin, AG Charlottenburg, HRB 104921
> >> > > >>> vertreten durch: Steffen Eßers, Björn Balazs, Ilja Pavkovic
> >> > > >>>
> >> > > >>>
> >> > > >>> _______________________________________________
> >> > > >>> This message is from the kde-promo mailing list.
> >> > > >>>
> >> > > >>> Visit https://mail.kde.org/mailman/listinfo/kde-promo to
> >> > > >>> unsubscribe, set digest on or temporarily stop your
> >> > > >>> subscription.
> >> > > >
> >> > > > --
> >> > > > Celeste Lyn Paul
> >> > > > KDE Usability Project
> >> > > > KDE e.V. Board of Directors
> >> > > > www.kde.org
> >
> > --
> > Björn Balazs
> > Leitung Analyse, Design & Test, Gesellschafter
> > _________________________________________________________________________
> >____
> >
> > Als Psychologische IT-Beratung engagieren wir uns bei Apliki von Berlin
> > aus für eine Welt, in der Technik überzeugt. Und Anwender motiviert. Bei
> > uns arbeiten Ingenieurpsychologen, Usability-Experten und IT-Spezialisten
> > mit Herstellern Hand in Hand. Unser Apliki-Vorgehen steht für den
> > direkten Weg von der Idee hin zur gelungenen Lösung. Und zu starken
> > Unternehmen.
> > _________________________________________________________________________
> >____
> >
> > Apliki
> > Psychologische IT-Beratung
> > Tempelhofer Ufer 1a
> > 10961 Berlin
> >
> > Fon +49 · 30 · 99277999 · 31
> > Mob +49 · 179 · 4541949
> > Mail bjoern.balazs@...
> > Netz www.apliki.de
> > _________________________________________________________________________
> >____ Apliki GmbH & Co. KG, Berlin, AG Charlottenburg, HRA 39114
> >
> > Persönlich haftend:
> > Apliki Beteiligungs GmbH, Berlin, AG Charlottenburg, HRB 104921
> > vertreten durch: Steffen Eßers, Björn Balazs, Ilja Pavkovic
>

--
Björn Balazs
Leitung Analyse, Design & Test, Gesellschafter
_____________________________________________________________________________

Als Psychologische IT-Beratung engagieren wir uns bei Apliki von Berlin aus
für eine Welt, in der Technik überzeugt. Und Anwender motiviert. Bei uns
arbeiten Ingenieurpsychologen, Usability-Experten und IT-Spezialisten mit
Herstellern Hand in Hand. Unser Apliki-Vorgehen steht für den direkten Weg
von der Idee hin zur gelungenen Lösung. Und zu starken Unternehmen.
_____________________________________________________________________________

Apliki
Psychologische IT-Beratung
Tempelhofer Ufer 1a
10961 Berlin

Fon +49 · 30 · 99277999 · 31
Mob +49 · 179 · 4541949
Mail bjoern.balazs@...
Netz www.apliki.de
_____________________________________________________________________________
Apliki GmbH & Co. KG, Berlin, AG Charlottenburg, HRA 39114

Persönlich haftend:
Apliki Beteiligungs GmbH, Berlin, AG Charlottenburg, HRB 104921
vertreten durch: Steffen Eßers, Björn Balazs, Ilja Pavkovic
 
_______________________________________________
This message is from the kde-promo mailing list.

Visit https://mail.kde.org/mailman/listinfo/kde-promo to unsubscribe, set digest on or temporarily stop your subscription.

Fwd: [Fwd: Re: Press release together with KDE?]

by Jos Poortvliet-4 :: Rate this Message:

Reply to Author | View Threaded | Show Only this Message

Turned the beautiful germanglish/spanglish combination below in
english and then rewrote it into a dot story ;-)

http://dot.kde.org/2009/11/26/kde-community-and-apliki-cooperate-understandable-icons

It needs review, and we should let bjoern have a look at it before we publish.

Not sure what to do with the *About Apliki* part.

Last point - this is NOT free software of course. It is a commercial
company working with us - good for both. Just to make that clear ;-)

So I'd like to ask for review and thoughts.

Cheers,

Jos

---------- Forwarded message ----------
From: Björn Balazs | Apliki <bjoern.balazs@...>
Date: Thu, Nov 26, 2009 at 4:34 PM
Subject: Re: [Fwd: Re: [kde-promo] Press release together with KDE?]
To: Jos Poortvliet <jospoortvliet@...>, Celeste Lyn Paul
<celeste@...>, KDE Promo <kde-promo@...>
Cc: Nuno Pinheiro <nuno@...>, Steffen   Eßers | Apliki
<steffen.essers@...>


Hi @all,

I as i did not get any feedback on this issue: has there been any publication
of the press release? Just in case it got lost, I added it below with some
updates - perhaps you should also alter the "about KDE" statement to your
repositioning of the brand... I would be very happy if you would publish this
release to your press contacts soon :)

Just to get you up-to-date: Nuno and I have agreed that we will set-up the
next icon-tests, as he is more than busy at the moment.

I will apply for a planetKDE-aggregation within the next days, so we continue
to regularly publish new icon-tests on the planet. I hope Nuno will be able to
publish the tests on his blog as well and KDE-Promo also supports these tests
with a publication on the dot. Let you know about this.

Cheers,
Björn

Now here the text for the press release:

Subject:
KDE and Apliki cooperate for understandable icons


Body:
26.11.2009

IT | Software Development | Open Source | Usability | KDE | Business |
Berlin

KDE and Apliki cooperate for understandable icons

   * KDE focusses on understandability. Also for icons.
   * The web-based Icon Usability Test of Apliki helps to understand
     the user.
   * The fast feedback from users assists the development.

Berlin, 26.11.2009: KDE 4 was a major milestone for the free project.
A main drive in the development has been the desire of the community for
a simple and understandable handling of the desktop. But no one rests
here. Nuno Pinheiro, one of the main icon developer of KDE and
engineering psychologist Björn Balazs together want to identify and
optimize all KDE icons in need of improvement. "Thanks to the community
and our web-based Icon Usability Test, the days for incomprehensible
icons are counted," says Björn Balazs, director for analysis, design and
test at Apliki.

www.kde.org
www.Usability-Methods.com


Nuno Pinheiro and Björn Balazs met for the first time personnally on an
Amarok developers meeting in Berlin. Both have one thing in common.
Their desire, that KDE does what it is supposed to do. And the user
understand it.

They know that icons are an issue in the development, that is often
accompanied by great uncertainty regarding the understandability. With
the Icon Usability Test both are on the safe side, because they ask the
users themselves, what they understand. Nuno Pinheiro instantly
recognized the added value of the quick web-based Icon Usability Test of
Apliki. Now they want to test the whole KDE standard iconset "Oxyen".

The first Icon test was already completed. More then 7,000 members of
the community participated in the initial investigation. "We are
overwhelmed by the onslaught. And we only need a maximum of 30
participants for a scientifically accurate assessment for any icon. Of
course, more help a lot in comparing different target groups", says
Björn Balazs of the Psychological IT Consultancy Apliki. "Maybe it's
because it only costs 4 minutes for the participants to subsequently
save the search for a specific icon in KDE."

Further Icon Usability Tests for KDE will take place on a biweekly base.
"With the Icon Uasbility Test, we not only receive feedback on the
understandability of the icons, but also about any cultural differences
in their interpretation," says Nuno Pinheiro. On the basis of these
tests, he wants to develop localized icons, that help to make KDE to the
desktop of choice in all cultures.


*About KDE*
KDE is an international technology team that creates Free Software for
desktop and portable computing. Among KDE's products are a modern
desktop system for Linux and UNIX platforms, comprehensive office
productivity and groupware suites and hundreds of software titles in
many categories including Internet and web applications, multimedia,
entertainment, educational, graphics and software development. KDE
software is translated into more than 60 languages and is built with
ease of use and modern accessibility principles in mind. KDE4's
full-featured applications run natively on Linux, BSD, Solaris, Windows
and Mac OS X.


*About Apliki*
Apliki is Germany's first Psychological IT-Consultancy. Because products
with the best usability do not help, as long as users do not want to use
them, engineering psychologists work here to understand how products
motivate their users. Hand in hand with usability experts and IT
specialists Apliki works like a navigational system and avoids detours
from the idea into a convincing (sub-) product. So Apliki advises IT
vendors - psychologically sound and with years of experience: For
simpler technology, which is verifiably more successful.

Kontakt
Apliki GmbH & Co. KG
Steffen Eßers
Tempelhofer Ufer 1a
10961 Berlin
Germany
Fon +49 · 30 · 992779990
Mail info@...
Netz www.apliki.de


Am Montag, 26. Oktober 2009 20:17:02 schrieb Björn Balazs | Apliki:

> Hi @all,
>
> it has been done. We have launched what we call closed beta - and this
>  would be a fine time for us to do the press-release...
>
> At the moment people can only join on invitation, but there is a regular
> membership-raffle. And as promised - the service is not free (as in
>  freedom) but free from any risk for anyone and free (as in beer) for
>  OpenSource and academic purposes.
>
> So, from my side there is a GO - if there are any questions, I am very
>  happy to answer them!
>
> Cheers,
> Björn
>
> Am Dienstag 08. September 2009 16:30:08 schrieb Björn Balazs | Apliki:
> > Hi @all,
> >
> > thanks very much for the positive feedback on this issue. I have returned
> >  from vacation and will again take over the communication for Apliki.
> >
> > We will we be launching the service as a web-based service hopefully
> > soon. So I would like to wait with publishing this press release untill
> > we have set it all up properly from our side, so interested people can
> > try the service directly.
> >
> > I will get back on you, as soon, as this happend.
> >
> > Thanks again!
> >
> > Björn
> >
> > Am Dienstag 08. September 2009 11:49:36 schrieb Steffen Eßers | Apliki:
> > > fyi
> > >
> > > -------- Original-Nachricht --------
> > > Betreff:  Re: [kde-promo] Press release together with KDE?
> > > Datum:    Fri, 21 Aug 2009 19:45:49 +0200
> > > Von:      Jos Poortvliet <jospoortvliet@...>
> > > An:       Celeste Lyn Paul <celeste@...>
> > > CC:       KDE Promo <kde-promo@...>, Steffen Eßers
> > > <steffen.essers@...>, Nuno Pinheiro <nuno@...>
> > > Referenzen:       <200908201937.47262.bjoern.balazs@...>
> > > <5847e5cf0908210650w64114007y9a65e265a37a62da@...>
> > > <4148aeff0908210828j6cae9b05jda25fb332bda5152@...>
> > >
> > > On Fri, Aug 21, 2009 at 5:28 PM, Celeste Lyn Paul<celeste@...>
wrote:

> > > > IMO think the press release is perfectly fine. It describes an
> > > > interesting activity the KDE community is conducting which happens to
> > > > be in partnership with a company who also sells services. It doesn't
> > > > have any marketing in it at all, except for providing a description
> > > > of the company. I think this is comparable to us discussing anything
> > > > Trolltech or Novell or Nokia or KDAB helps us with, since they often
> > > > donate free services, but are profitable companies who always hope to
> > > > gain more business from the exposure it gets be participating in KDE.
> > > >
> > > > However, getting Sebas' take on this would be good since he is more
> > > > familiar with press-related issues.
> > >
> > > To be completely honest, I hadn't read the press release thorougly but
> > > mostly responded to the questions. Being busy and continuously
> > > interupted by work (new job) my attention might not have been what it
> > > should have been. I think the press release is perfectly fine, though
> > > I'm sure sebas can come up with some improvements (so could I but in
> > > the interest of focus and time and similair things I leave it up to
> > > him).
> > >
> > > IOW you've got my blessing - and I think a dot story is in order as
> > > well. Still, running it by the board to get some feedback won't hurt.
> > >
> > > love,
> > >
> > > Jos
> > >
> > > > ~ Celeste
> > > >
> > > > On Fri, Aug 21, 2009 at 9:50 AM, Jos
> > > > Poortvliet<jospoortvliet@...>
> >
> > wrote:
> > > >> Bjorn, Steffen, Nuno and Celeste,
> > > >>
> > > >> First of all, congrats on the KDE related business, it's good to
> > > >> hear.
> > > >>
> > > >> About KDE helping you in marketing & getting business: I think this
> > > >> might be controversial. I personally have no problem with it
> > > >> whatsoever, but others might (hence the controversial part). I think
> > > >> the board should discuss this amongst themselvers at the very least,
> > > >> and probably with the e.V. at large.
> > > >>
> > > >> Again, and I think I speak on behalf of the promo team on this, I
> > > >> would love to help you guys out and give some publicity. We all love
> > > >> the hard work of the Oxygen team and know how some are definately on
> > > >> the 'starving hackers' list.
> > > >>
> > > >> Concerning the use of the KDE logo, this is a legal matter as much
> > > >> as a promo thing, and again something the board can decide on
> > > >>
> > > >> Sebastian Kugler goes over official press release stuff.
> > > >>
> > > >> This question, and both other ones, prompts me to assume this hasn't
> > > >> been discussed in the board. However, Celeste is a board member? If
> > > >> her being involved means the board has approved this I think it's
> > > >> clear that the promo team is on your side, and the article below can
> > > >> go in the usual dot que for publishing. I still don't understand the
> > > >> questions, then.
> > > >>
> > > >> Sorry for being less than completely positive about this - I'd love
> > > >> to do everything I can to help KDE related business out. But I have
> > > >> to think about the kittens errr other KDE contributors who should
> > > >> have a say in this - directly or through the board..
> > > >>
> > > >> So send this to the board, telling them you have the support of at
> > > >> least me (and most likely the rest of the promo team) and get them
> > > >> to approve it. We'll then do whatever we can to get you guys some
> > > >> business.
> > > >>
> > > >> Cheers,
> > > >>
> > > >> Jos
> > > >>
> > > >>
> > > >> On Thu, Aug 20, 2009 at 7:37 PM, Björn Balazs |
> > > >>
> > > >> Apliki<bjoern.balazs@...> wrote:
> > > >>> Hi KDE-Promo-Team!
> > > >>>
> > > >>> As you might know, Nuno and I have started an initiative to do
> > > >>> usability- testing of all KDE-Standard-Icons to further improve the
> > > >>> quality of KDE.
> > > >>>
> > > >>> Now, as we as a company are trying to generate a business out of
> > > >>> selling our testing services, we would be very happy if KDE could
> > > >>> help us in marketing, by publishing a press release about this
> > > >>> topic.
> > > >>>
> > > >>> Celeste, Nuno and I have written down, what we think could be used
> > > >>> for this purpose, see below.
> > > >>>
> > > >>> Now my questions:
> > > >>>
> > > >>> - We would like to publish this through our press distribution in a
> > > >>> german version. Would this be OK for you and are we allowed to use
> > > >>> the KDE-Logo for this?
> > > >>>
> > > >>> - We would be very happy if you would release this story as an
> > > >>> international KDE press release. Would you do so?
> > > >>>
> > > >>> - Would it be possible to do a the Dot-Story out of this?
> > > >>>
> > > >>> Of course you are free to make any suggestion concerning the
> > > >>> content. Please address any communication to Steffen
> > > >>> (steffen.essers@...), as I will be on vacation the next
> > > >>> couple of days.
> > > >>>
> > > >>> We are very thankful for any support by you!
> > > >>>
> > > >>> Cheers,
> > > >>> Björn
> > > >>>
> > > >>> -------------------------------------------
> > > >>> Here comes the text...
> > > >>> -------------------------------------------
> > > >>>
> > > >>> Subject:
> > > >>> KDE and Apliki cooperate for understandable icons
> > > >>>
> > > >>>
> > > >>> Body:
> > > >>> 20.8.2009
> > > >>>
> > > >>> IT | Software Development | Open Source | Usability | KDE |
> > > >>> Business
> > > >>>
> > > >>> | Berlin
> > > >>>
> > > >>> KDE and Apliki cooperate for understandable icons
> > > >>>
> > > >>>    * KDE focusses on understandability. Also for icons.
> > > >>>    * The web-based Icon Usability Test of Apliki helps to
> > > >>> understand the user.
> > > >>>    * The fast feedback from users assists the development.
> > > >>>
> > > >>> Berlin, 20.8.2009: KDE 4 was a major milestone for the free
> > > >>> project. A main drive in the development has been the desire of the
> > > >>> community for a simple and understandable handling of the desktop.
> > > >>> But no one rests here. Nuno Pinheiro, one of the main icon
> > > >>> developer of KDE and engineering psychologist Björn Balazs together
> > > >>> want to identify and optimize all KDE icons in need of improvement.
> > > >>> "Thanks to the community and our Web-based Icon Usability Test, the
> > > >>> days for incomprehensible icons are counted," says Björn Balazs,
> > > >>> director for analysis, design and test at Apliki.
> > > >>>
> > > >>> www.kde.org
> > > >>> www.Icon-Test.com
> > > >>>
> > > >>>
> > > >>> Nuno Pinheiro and Björn Balazs met for the first time personnally
> > > >>> on an Amarok developers meeting in Berlin. Both have one thing in
> > > >>> common. Their desire, that KDE does what it is supposed to do. And
> > > >>> the user understand it.
> > > >>>
> > > >>> They know that icons are an issue in the development, that is often
> > > >>> accompanied by great uncertainty regarding the understandability.
> > > >>> With the Icon Usability Test both are on the safe side, because
> > > >>> they ask the users themselves, what they understand. Nuno Pinheiro
> > > >>> instantly recognized the added value of the quick web-based Icon
> > > >>> Usability Test of Apliki. Now they want to test the whole KDE
> > > >>> standard iconset "Oxyen".
> > > >>>
> > > >>> The first Icon test was already completed. More then 7,000 members
> > > >>> of the community participated in the initial investigation. "We are
> > > >>> overwhelmed by the onslaught. And we only need a maximum of 30
> > > >>> participants for a scientifically accurate assessment for any icon.
> > > >>> Of course, more help a lot in comparing different target groups",
> > > >>> says Björn Balazs of the Psychological IT Consultancy Apliki.
> > > >>> "Maybe it's because it only costs 4 minutes for the participants to
> > > >>> subsequently save the search for a specific icon in KDE."
> > > >>>
> > > >>> Further Icon Usability Tests for KDE will take place on a biweekly
> > > >>> base. "With the Icon Uasbility Test, we not only receive feedback
> > > >>> on the understandability of the icons, but also about any cultural
> > > >>> differences in their interpretation," says Nuno Pinheiro. On the
> > > >>> basis of these tests, he wants to develop localized icons, that
> > > >>> help to make KDE to the desktop of choice in all cultures.
> > > >>>
> > > >>>
> > > >>> *About KDE*
> > > >>> KDE is an international technology team that creates Free Software
> > > >>> for desktop and portable computing. Among KDE's products are a
> > > >>> modern desktop system for Linux and UNIX platforms, comprehensive
> > > >>> office productivity and groupware suites and hundreds of software
> > > >>> titles in many categories including Internet and web applications,
> > > >>> multimedia, entertainment, educational, graphics and software
> > > >>> development. KDE software is translated into more than 60 languages
> > > >>> and is built with ease of use and modern accessibility principles
> > > >>> in mind. KDE4's full-featured applications run natively on Linux,
> > > >>> BSD, Solaris, Windows and Mac OS X.
> > > >>>
> > > >>>
> > > >>> *About Apliki*
> > > >>> Apliki is Germany's first Psychological IT-Consultancy. Because
> > > >>> products with the best usability do not help, as long as users do
> > > >>> not want to use them, engineering psychologists work here to
> > > >>> understand how products motivate their users. Hand in hand with
> > > >>> usability experts and IT specialists Apliki works like a
> > > >>> navigational system and avoids detours from the idea into a
> > > >>> convincing (sub-) product. So Apliki advises IT vendors -
> > > >>> psychologically sound and with years of experience: For simpler
> > > >>> technology, which is verifiably more successful.
> > > >>>
> > > >>> Kontakt
> > > >>> Apliki GmbH & Co. KG
> > > >>> Steffen Eßers
> > > >>> Tempelhofer Ufer 1a
> > > >>> 10961 Berlin
> > > >>> Germany
> > > >>> Fon +49 · 30 · 992779990
> > > >>> Mail info@...
> > > >>> Netz www.apliki.de
> > > >>>
> > > >>>
> > > >>> --
> > > >>> Björn Balazs
> > > >>> Leitung Analyse, Design & Test, Gesellschafter
> > > >>> __________________________________________________________________
> > > >>>
> > > >>> Apliki ist Deutschlands erste Psychologische IT-Beratung. Da
> > > >>> Produkte mit der besten Usability nichts nützen, solange Anwender
> > > >>> sie nicht benutzen wollen, beschäftigen sich hier
> > > >>> Ingenieurpsychologen auch damit, wie Produkte ihre Anwender
> > > >>> motivieren. Hand in Hand mit Usability-Experten und IT-Spezialisten
> > > >>> funktioniert Apliki wie ein Navigationssystem und vermeidet Umwege
> > > >>> von der Idee hin zu einem überzeugenden (Teil-) Produkt. So berät
> > > >>> Apliki IT-Hersteller - psychologisch fundiert und mit jahrelanger
> > > >>> Erfahrung: Für einfachere Technik, die nachweisbar erfolgreicher
> > > >>> ist.
> > > >>> __________________________________________________________________
> > > >>>
> > > >>> Bitte beachten Sie unsere neuen Kontaktdaten!
> > > >>>
> > > >>> Apliki
> > > >>> Psychologische IT-Beratung
> > > >>> Tempelhofer Ufer 1a
> > > >>> 10961 Berlin
> > > >>>
> > > >>> Fon +49 · 30 · 99277999 · 0
> > > >>> Mob +49 · 179 · 4541949
> > > >>> Mail bjoern.balazs@...
> > > >>> Netz www.apliki.de
> > > >>> __________________________________________________________________
> > > >>> Apliki GmbH & Co. KG, Berlin, AG Charlottenburg, HRA 39114
> > > >>>
> > > >>> Persönlich haftend:
> > > >>> Apliki Beteiligungs GmbH, Berlin, AG Charlottenburg, HRB 104921
> > > >>> vertreten durch: Steffen Eßers, Björn Balazs, Ilja Pavkovic
> > > >>>
> > > >>>
> > > >>> _______________________________________________
> > > >>> This message is from the kde-promo mailing list.
> > > >>>
> > > >>> Visit https://mail.kde.org/mailman/listinfo/kde-promo to
> > > >>> unsubscribe, set digest on or temporarily stop your subscription.
> > > >
> > > > --
> > > > Celeste Lyn Paul
> > > > KDE Usability Project
> > > > KDE e.V. Board of Directors
> > > > www.kde.org
>

--
Björn Balazs
Leitung Analyse, Design & Test, Gesellschafter
_____________________________________________________________________________

Als Psychologische IT-Beratung engagieren wir uns bei Apliki von Berlin aus
für eine Welt, in der Technik überzeugt. Und Anwender motiviert. Bei uns
arbeiten Ingenieurpsychologen, Usability-Experten und IT-Spezialisten mit
Herstellern Hand in Hand. Unser Apliki-Vorgehen steht für den direkten Weg
von der Idee hin zur gelungenen Lösung. Und zu starken Unternehmen.
_____________________________________________________________________________

Apliki
Psychologische IT-Beratung
Tempelhofer Ufer 1a
10961 Berlin

Fon +49 · 30 · 99277999 · 31
Mob +49 · 179 · 4541949
Mail bjoern.balazs@...
Netz www.apliki.de
_____________________________________________________________________________
Apliki GmbH & Co. KG, Berlin, AG Charlottenburg, HRA 39114

Persönlich haftend:
Apliki Beteiligungs GmbH, Berlin, AG Charlottenburg, HRB 104921
vertreten durch: Steffen Eßers, Björn Balazs, Ilja Pavkovic
 
_______________________________________________
This message is from the kde-promo mailing list.

Visit https://mail.kde.org/mailman/listinfo/kde-promo to unsubscribe, set digest on or temporarily stop your subscription.

Re: Fwd: [Fwd: Re: Press release together with KDE?]

by Troy Unrau :: Rate this Message:

Reply to Author | View Threaded | Show Only this Message

Well, other than the fact that something is fubared with the font formatting.

This sentence is weird: So Apliki advises IT vendors - psychologically
sound and with years of experience: For simpler technology, which is
verifiably more successful.

Björn Balazs, director for analysis, design and test at Apliki. s/test/testing/

We should confirm somehow that KDE welcomes collaboration from any
organization or individual that believes in improving the quality of
our software, regardless of their personal motivations. Some people
will complain about it not being open (see launchpad debate, for
instance)

Cheers

2009/11/26 Jos Poortvliet <jospoortvliet@...>:

> Turned the beautiful germanglish/spanglish combination below in
> english and then rewrote it into a dot story ;-)
>
> http://dot.kde.org/2009/11/26/kde-community-and-apliki-cooperate-understandable-icons
>
> It needs review, and we should let bjoern have a look at it before we publish.
>
> Not sure what to do with the *About Apliki* part.
>
> Last point - this is NOT free software of course. It is a commercial
> company working with us - good for both. Just to make that clear ;-)
>
> So I'd like to ask for review and thoughts.
>
> Cheers,
>
> Jos
>
> ---------- Forwarded message ----------
> From: Björn Balazs | Apliki <bjoern.balazs@...>
> Date: Thu, Nov 26, 2009 at 4:34 PM
> Subject: Re: [Fwd: Re: [kde-promo] Press release together with KDE?]
> To: Jos Poortvliet <jospoortvliet@...>, Celeste Lyn Paul
> <celeste@...>, KDE Promo <kde-promo@...>
> Cc: Nuno Pinheiro <nuno@...>, Steffen   Eßers | Apliki
> <steffen.essers@...>
>
>
> Hi @all,
>
> I as i did not get any feedback on this issue: has there been any publication
> of the press release? Just in case it got lost, I added it below with some
> updates - perhaps you should also alter the "about KDE" statement to your
> repositioning of the brand... I would be very happy if you would publish this
> release to your press contacts soon :)
>
> Just to get you up-to-date: Nuno and I have agreed that we will set-up the
> next icon-tests, as he is more than busy at the moment.
>
> I will apply for a planetKDE-aggregation within the next days, so we continue
> to regularly publish new icon-tests on the planet. I hope Nuno will be able to
> publish the tests on his blog as well and KDE-Promo also supports these tests
> with a publication on the dot. Let you know about this.
>
> Cheers,
> Björn
>
> Now here the text for the press release:
>
> Subject:
> KDE and Apliki cooperate for understandable icons
>
>
> Body:
> 26.11.2009
>
> IT | Software Development | Open Source | Usability | KDE | Business |
> Berlin
>
> KDE and Apliki cooperate for understandable icons
>
>    * KDE focusses on understandability. Also for icons.
>    * The web-based Icon Usability Test of Apliki helps to understand
>      the user.
>    * The fast feedback from users assists the development.
>
> Berlin, 26.11.2009: KDE 4 was a major milestone for the free project.
> A main drive in the development has been the desire of the community for
> a simple and understandable handling of the desktop. But no one rests
> here. Nuno Pinheiro, one of the main icon developer of KDE and
> engineering psychologist Björn Balazs together want to identify and
> optimize all KDE icons in need of improvement. "Thanks to the community
> and our web-based Icon Usability Test, the days for incomprehensible
> icons are counted," says Björn Balazs, director for analysis, design and
> test at Apliki.
>
> www.kde.org
> www.Usability-Methods.com
>
>
> Nuno Pinheiro and Björn Balazs met for the first time personnally on an
> Amarok developers meeting in Berlin. Both have one thing in common.
> Their desire, that KDE does what it is supposed to do. And the user
> understand it.
>
> They know that icons are an issue in the development, that is often
> accompanied by great uncertainty regarding the understandability. With
> the Icon Usability Test both are on the safe side, because they ask the
> users themselves, what they understand. Nuno Pinheiro instantly
> recognized the added value of the quick web-based Icon Usability Test of
> Apliki. Now they want to test the whole KDE standard iconset "Oxyen".
>
> The first Icon test was already completed. More then 7,000 members of
> the community participated in the initial investigation. "We are
> overwhelmed by the onslaught. And we only need a maximum of 30
> participants for a scientifically accurate assessment for any icon. Of
> course, more help a lot in comparing different target groups", says
> Björn Balazs of the Psychological IT Consultancy Apliki. "Maybe it's
> because it only costs 4 minutes for the participants to subsequently
> save the search for a specific icon in KDE."
>
> Further Icon Usability Tests for KDE will take place on a biweekly base.
> "With the Icon Uasbility Test, we not only receive feedback on the
> understandability of the icons, but also about any cultural differences
> in their interpretation," says Nuno Pinheiro. On the basis of these
> tests, he wants to develop localized icons, that help to make KDE to the
> desktop of choice in all cultures.
>
>
> *About KDE*
> KDE is an international technology team that creates Free Software for
> desktop and portable computing. Among KDE's products are a modern
> desktop system for Linux and UNIX platforms, comprehensive office
> productivity and groupware suites and hundreds of software titles in
> many categories including Internet and web applications, multimedia,
> entertainment, educational, graphics and software development. KDE
> software is translated into more than 60 languages and is built with
> ease of use and modern accessibility principles in mind. KDE4's
> full-featured applications run natively on Linux, BSD, Solaris, Windows
> and Mac OS X.
>
>
> *About Apliki*
> Apliki is Germany's first Psychological IT-Consultancy. Because products
> with the best usability do not help, as long as users do not want to use
> them, engineering psychologists work here to understand how products
> motivate their users. Hand in hand with usability experts and IT
> specialists Apliki works like a navigational system and avoids detours
> from the idea into a convincing (sub-) product. So Apliki advises IT
> vendors - psychologically sound and with years of experience: For
> simpler technology, which is verifiably more successful.
>
> Kontakt
> Apliki GmbH & Co. KG
> Steffen Eßers
> Tempelhofer Ufer 1a
> 10961 Berlin
> Germany
> Fon +49 · 30 · 992779990
> Mail info@...
> Netz www.apliki.de
>
>
> Am Montag, 26. Oktober 2009 20:17:02 schrieb Björn Balazs | Apliki:
>> Hi @all,
>>
>> it has been done. We have launched what we call closed beta - and this
>>  would be a fine time for us to do the press-release...
>>
>> At the moment people can only join on invitation, but there is a regular
>> membership-raffle. And as promised - the service is not free (as in
>>  freedom) but free from any risk for anyone and free (as in beer) for
>>  OpenSource and academic purposes.
>>
>> So, from my side there is a GO - if there are any questions, I am very
>>  happy to answer them!
>>
>> Cheers,
>> Björn
>>
>> Am Dienstag 08. September 2009 16:30:08 schrieb Björn Balazs | Apliki:
>> > Hi @all,
>> >
>> > thanks very much for the positive feedback on this issue. I have returned
>> >  from vacation and will again take over the communication for Apliki.
>> >
>> > We will we be launching the service as a web-based service hopefully
>> > soon. So I would like to wait with publishing this press release untill
>> > we have set it all up properly from our side, so interested people can
>> > try the service directly.
>> >
>> > I will get back on you, as soon, as this happend.
>> >
>> > Thanks again!
>> >
>> > Björn
>> >
>> > Am Dienstag 08. September 2009 11:49:36 schrieb Steffen Eßers | Apliki:
>> > > fyi
>> > >
>> > > -------- Original-Nachricht --------
>> > > Betreff:  Re: [kde-promo] Press release together with KDE?
>> > > Datum:    Fri, 21 Aug 2009 19:45:49 +0200
>> > > Von:      Jos Poortvliet <jospoortvliet@...>
>> > > An:       Celeste Lyn Paul <celeste@...>
>> > > CC:       KDE Promo <kde-promo@...>, Steffen Eßers
>> > > <steffen.essers@...>, Nuno Pinheiro <nuno@...>
>> > > Referenzen:       <200908201937.47262.bjoern.balazs@...>
>> > > <5847e5cf0908210650w64114007y9a65e265a37a62da@...>
>> > > <4148aeff0908210828j6cae9b05jda25fb332bda5152@...>
>> > >
>> > > On Fri, Aug 21, 2009 at 5:28 PM, Celeste Lyn Paul<celeste@...>
> wrote:
>> > > > IMO think the press release is perfectly fine. It describes an
>> > > > interesting activity the KDE community is conducting which happens to
>> > > > be in partnership with a company who also sells services. It doesn't
>> > > > have any marketing in it at all, except for providing a description
>> > > > of the company. I think this is comparable to us discussing anything
>> > > > Trolltech or Novell or Nokia or KDAB helps us with, since they often
>> > > > donate free services, but are profitable companies who always hope to
>> > > > gain more business from the exposure it gets be participating in KDE.
>> > > >
>> > > > However, getting Sebas' take on this would be good since he is more
>> > > > familiar with press-related issues.
>> > >
>> > > To be completely honest, I hadn't read the press release thorougly but
>> > > mostly responded to the questions. Being busy and continuously
>> > > interupted by work (new job) my attention might not have been what it
>> > > should have been. I think the press release is perfectly fine, though
>> > > I'm sure sebas can come up with some improvements (so could I but in
>> > > the interest of focus and time and similair things I leave it up to
>> > > him).
>> > >
>> > > IOW you've got my blessing - and I think a dot story is in order as
>> > > well. Still, running it by the board to get some feedback won't hurt.
>> > >
>> > > love,
>> > >
>> > > Jos
>> > >
>> > > > ~ Celeste
>> > > >
>> > > > On Fri, Aug 21, 2009 at 9:50 AM, Jos
>> > > > Poortvliet<jospoortvliet@...>
>> >
>> > wrote:
>> > > >> Bjorn, Steffen, Nuno and Celeste,
>> > > >>
>> > > >> First of all, congrats on the KDE related business, it's good to
>> > > >> hear.
>> > > >>
>> > > >> About KDE helping you in marketing & getting business: I think this
>> > > >> might be controversial. I personally have no problem with it
>> > > >> whatsoever, but others might (hence the controversial part). I think
>> > > >> the board should discuss this amongst themselvers at the very least,
>> > > >> and probably with the e.V. at large.
>> > > >>
>> > > >> Again, and I think I speak on behalf of the promo team on this, I
>> > > >> would love to help you guys out and give some publicity. We all love
>> > > >> the hard work of the Oxygen team and know how some are definately on
>> > > >> the 'starving hackers' list.
>> > > >>
>> > > >> Concerning the use of the KDE logo, this is a legal matter as much
>> > > >> as a promo thing, and again something the board can decide on
>> > > >>
>> > > >> Sebastian Kugler goes over official press release stuff.
>> > > >>
>> > > >> This question, and both other ones, prompts me to assume this hasn't
>> > > >> been discussed in the board. However, Celeste is a board member? If
>> > > >> her being involved means the board has approved this I think it's
>> > > >> clear that the promo team is on your side, and the article below can
>> > > >> go in the usual dot que for publishing. I still don't understand the
>> > > >> questions, then.
>> > > >>
>> > > >> Sorry for being less than completely positive about this - I'd love
>> > > >> to do everything I can to help KDE related business out. But I have
>> > > >> to think about the kittens errr other KDE contributors who should
>> > > >> have a say in this - directly or through the board..
>> > > >>
>> > > >> So send this to the board, telling them you have the support of at
>> > > >> least me (and most likely the rest of the promo team) and get them
>> > > >> to approve it. We'll then do whatever we can to get you guys some
>> > > >> business.
>> > > >>
>> > > >> Cheers,
>> > > >>
>> > > >> Jos
>> > > >>
>> > > >>
>> > > >> On Thu, Aug 20, 2009 at 7:37 PM, Björn Balazs |
>> > > >>
>> > > >> Apliki<bjoern.balazs@...> wrote:
>> > > >>> Hi KDE-Promo-Team!
>> > > >>>
>> > > >>> As you might know, Nuno and I have started an initiative to do
>> > > >>> usability- testing of all KDE-Standard-Icons to further improve the
>> > > >>> quality of KDE.
>> > > >>>
>> > > >>> Now, as we as a company are trying to generate a business out of
>> > > >>> selling our testing services, we would be very happy if KDE could
>> > > >>> help us in marketing, by publishing a press release about this
>> > > >>> topic.
>> > > >>>
>> > > >>> Celeste, Nuno and I have written down, what we think could be used
>> > > >>> for this purpose, see below.
>> > > >>>
>> > > >>> Now my questions:
>> > > >>>
>> > > >>> - We would like to publish this through our press distribution in a
>> > > >>> german version. Would this be OK for you and are we allowed to use
>> > > >>> the KDE-Logo for this?
>> > > >>>
>> > > >>> - We would be very happy if you would release this story as an
>> > > >>> international KDE press release. Would you do so?
>> > > >>>
>> > > >>> - Would it be possible to do a the Dot-Story out of this?
>> > > >>>
>> > > >>> Of course you are free to make any suggestion concerning the
>> > > >>> content. Please address any communication to Steffen
>> > > >>> (steffen.essers@...), as I will be on vacation the next
>> > > >>> couple of days.
>> > > >>>
>> > > >>> We are very thankful for any support by you!
>> > > >>>
>> > > >>> Cheers,
>> > > >>> Björn
>> > > >>>
>> > > >>> -------------------------------------------
>> > > >>> Here comes the text...
>> > > >>> -------------------------------------------
>> > > >>>
>> > > >>> Subject:
>> > > >>> KDE and Apliki cooperate for understandable icons
>> > > >>>
>> > > >>>
>> > > >>> Body:
>> > > >>> 20.8.2009
>> > > >>>
>> > > >>> IT | Software Development | Open Source | Usability | KDE |
>> > > >>> Business
>> > > >>>
>> > > >>> | Berlin
>> > > >>>
>> > > >>> KDE and Apliki cooperate for understandable icons
>> > > >>>
>> > > >>>    * KDE focusses on understandability. Also for icons.
>> > > >>>    * The web-based Icon Usability Test of Apliki helps to
>> > > >>> understand the user.
>> > > >>>    * The fast feedback from users assists the development.
>> > > >>>
>> > > >>> Berlin, 20.8.2009: KDE 4 was a major milestone for the free
>> > > >>> project. A main drive in the development has been the desire of the
>> > > >>> community for a simple and understandable handling of the desktop.
>> > > >>> But no one rests here. Nuno Pinheiro, one of the main icon
>> > > >>> developer of KDE and engineering psychologist Björn Balazs together
>> > > >>> want to identify and optimize all KDE icons in need of improvement.
>> > > >>> "Thanks to the community and our Web-based Icon Usability Test, the
>> > > >>> days for incomprehensible icons are counted," says Björn Balazs,
>> > > >>> director for analysis, design and test at Apliki.
>> > > >>>
>> > > >>> www.kde.org
>> > > >>> www.Icon-Test.com
>> > > >>>
>> > > >>>
>> > > >>> Nuno Pinheiro and Björn Balazs met for the first time personnally
>> > > >>> on an Amarok developers meeting in Berlin. Both have one thing in
>> > > >>> common. Their desire, that KDE does what it is supposed to do. And
>> > > >>> the user understand it.
>> > > >>>
>> > > >>> They know that icons are an issue in the development, that is often
>> > > >>> accompanied by great uncertainty regarding the understandability.
>> > > >>> With the Icon Usability Test both are on the safe side, because
>> > > >>> they ask the users themselves, what they understand. Nuno Pinheiro
>> > > >>> instantly recognized the added value of the quick web-based Icon
>> > > >>> Usability Test of Apliki. Now they want to test the whole KDE
>> > > >>> standard iconset "Oxyen".
>> > > >>>
>> > > >>> The first Icon test was already completed. More then 7,000 members
>> > > >>> of the community participated in the initial investigation. "We are
>> > > >>> overwhelmed by the onslaught. And we only need a maximum of 30
>> > > >>> participants for a scientifically accurate assessment for any icon.
>> > > >>> Of course, more help a lot in comparing different target groups",
>> > > >>> says Björn Balazs of the Psychological IT Consultancy Apliki.
>> > > >>> "Maybe it's because it only costs 4 minutes for the participants to
>> > > >>> subsequently save the search for a specific icon in KDE."
>> > > >>>
>> > > >>> Further Icon Usability Tests for KDE will take place on a biweekly
>> > > >>> base. "With the Icon Uasbility Test, we not only receive feedback
>> > > >>> on the understandability of the icons, but also about any cultural
>> > > >>> differences in their interpretation," says Nuno Pinheiro. On the
>> > > >>> basis of these tests, he wants to develop localized icons, that
>> > > >>> help to make KDE to the desktop of choice in all cultures.
>> > > >>>
>> > > >>>
>> > > >>> *About KDE*
>> > > >>> KDE is an international technology team that creates Free Software
>> > > >>> for desktop and portable computing. Among KDE's products are a
>> > > >>> modern desktop system for Linux and UNIX platforms, comprehensive
>> > > >>> office productivity and groupware suites and hundreds of software
>> > > >>> titles in many categories including Internet and web applications,
>> > > >>> multimedia, entertainment, educational, graphics and software
>> > > >>> development. KDE software is translated into more than 60 languages
>> > > >>> and is built with ease of use and modern accessibility principles
>> > > >>> in mind. KDE4's full-featured applications run natively on Linux,
>> > > >>> BSD, Solaris, Windows and Mac OS X.
>> > > >>>
>> > > >>>
>> > > >>> *About Apliki*
>> > > >>> Apliki is Germany's first Psychological IT-Consultancy. Because
>> > > >>> products with the best usability do not help, as long as users do
>> > > >>> not want to use them, engineering psychologists work here to
>> > > >>> understand how products motivate their users. Hand in hand with
>> > > >>> usability experts and IT specialists Apliki works like a
>> > > >>> navigational system and avoids detours from the idea into a
>> > > >>> convincing (sub-) product. So Apliki advises IT vendors -
>> > > >>> psychologically sound and with years of experience: For simpler
>> > > >>> technology, which is verifiably more successful.
>> > > >>>
>> > > >>> Kontakt
>> > > >>> Apliki GmbH & Co. KG
>> > > >>> Steffen Eßers
>> > > >>> Tempelhofer Ufer 1a
>> > > >>> 10961 Berlin
>> > > >>> Germany
>> > > >>> Fon +49 · 30 · 992779990
>> > > >>> Mail info@...
>> > > >>> Netz www.apliki.de
>> > > >>>
>> > > >>>
>> > > >>> --
>> > > >>> Björn Balazs
>> > > >>> Leitung Analyse, Design & Test, Gesellschafter
>> > > >>> __________________________________________________________________
>> > > >>>
>> > > >>> Apliki ist Deutschlands erste Psychologische IT-Beratung. Da
>> > > >>> Produkte mit der besten Usability nichts nützen, solange Anwender
>> > > >>> sie nicht benutzen wollen, beschäftigen sich hier
>> > > >>> Ingenieurpsychologen auch damit, wie Produkte ihre Anwender
>> > > >>> motivieren. Hand in Hand mit Usability-Experten und IT-Spezialisten
>> > > >>> funktioniert Apliki wie ein Navigationssystem und vermeidet Umwege
>> > > >>> von der Idee hin zu einem überzeugenden (Teil-) Produkt. So berät
>> > > >>> Apliki IT-Hersteller - psychologisch fundiert und mit jahrelanger
>> > > >>> Erfahrung: Für einfachere Technik, die nachweisbar erfolgreicher
>> > > >>> ist.
>> > > >>> __________________________________________________________________
>> > > >>>
>> > > >>> Bitte beachten Sie unsere neuen Kontaktdaten!
>> > > >>>
>> > > >>> Apliki
>> > > >>> Psychologische IT-Beratung
>> > > >>> Tempelhofer Ufer 1a
>> > > >>> 10961 Berlin
>> > > >>>
>> > > >>> Fon +49 · 30 · 99277999 · 0
>> > > >>> Mob +49 · 179 · 4541949
>> > > >>> Mail bjoern.balazs@...
>> > > >>> Netz www.apliki.de
>> > > >>> __________________________________________________________________
>> > > >>> Apliki GmbH & Co. KG, Berlin, AG Charlottenburg, HRA 39114
>> > > >>>
>> > > >>> Persönlich haftend:
>> > > >>> Apliki Beteiligungs GmbH, Berlin, AG Charlottenburg, HRB 104921
>> > > >>> vertreten durch: Steffen Eßers, Björn Balazs, Ilja Pavkovic
>> > > >>>
>> > > >>>
>> > > >>> _______________________________________________
>> > > >>> This message is from the kde-promo mailing list.
>> > > >>>
>> > > >>> Visit https://mail.kde.org/mailman/listinfo/kde-promo to
>> > > >>> unsubscribe, set digest on or temporarily stop your subscription.
>> > > >
>> > > > --
>> > > > Celeste Lyn Paul
>> > > > KDE Usability Project
>> > > > KDE e.V. Board of Directors
>> > > > www.kde.org
>>
>
> --
> Björn Balazs
> Leitung Analyse, Design & Test, Gesellschafter
> _____________________________________________________________________________
>
> Als Psychologische IT-Beratung engagieren wir uns bei Apliki von Berlin aus
> für eine Welt, in der Technik überzeugt. Und Anwender motiviert. Bei uns
> arbeiten Ingenieurpsychologen, Usability-Experten und IT-Spezialisten mit
> Herstellern Hand in Hand. Unser Apliki-Vorgehen steht für den direkten Weg
> von der Idee hin zur gelungenen Lösung. Und zu starken Unternehmen.
> _____________________________________________________________________________
>
> Apliki
> Psychologische IT-Beratung
> Tempelhofer Ufer 1a
> 10961 Berlin
>
> Fon +49 · 30 · 99277999 · 31
> Mob +49 · 179 · 4541949
> Mail bjoern.balazs@...
> Netz www.apliki.de
> _____________________________________________________________________________
> Apliki GmbH & Co. KG, Berlin, AG Charlottenburg, HRA 39114
>
> Persönlich haftend:
> Apliki Beteiligungs GmbH, Berlin, AG Charlottenburg, HRB 104921
> vertreten durch: Steffen Eßers, Björn Balazs, Ilja Pavkovic
>
> _______________________________________________
> This message is from the kde-promo mailing list.
>
> Visit https://mail.kde.org/mailman/listinfo/kde-promo to unsubscribe, set digest on or temporarily stop your subscription.
>



--
Troy Unrau, B.Sc.G.Sc.(Hons.)
Planetary Sciences Student - University of Western Ontario
 
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Re: [Fwd: Re: Press release together with KDE?]

by Bugzilla from sebas@kde.org :: Rate this Message:

Reply to Author | View Threaded | Show Only this Message

Can we replace

On Thursday 26 November 2009 17:33:42 Jos Poortvliet wrote:
> Berlin, 26.11.2009: KDE 4 was a major milestone for the free project.
> A main drive in the development has been the desire of the community for
> a simple and understandable handling of the desktop.

with

Berlin, 26.11.2009: KDE 4.0 marked a major milestone for KDE. While the underlying
development platform has seen a modernization to better work with increased demand of
applications, the KDE community also saw a shift in its development methods.
Interaction design has become much more important, and hence the need to collect
feedback from the user in a structured manner. Ultimately, this leads to more
understandable user interfaces and simpler handling of the underlying complexity of
modern computers and portable devices.

please? :)
--
sebas

http://www.kde.org | http://vizZzion.org | GPG Key ID: 9119 0EF9
 
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Re: [Fwd: Re: Press release together with KDE?]

by Björn Balazs | Apliki :: Rate this Message:

Reply to Author | View Threaded | Show Only this Message

Ok, no problem.

Björn

Am Donnerstag, 26. November 2009 17:56:45 schrieb Sebastian Kügler:

> Can we replace
>
> On Thursday 26 November 2009 17:33:42 Jos Poortvliet wrote:
> > Berlin, 26.11.2009: KDE 4 was a major milestone for the free project.
> > A main drive in the development has been the desire of the community for
> > a simple and understandable handling of the desktop.
>
> with
>
> Berlin, 26.11.2009: KDE 4.0 marked a major milestone for KDE. While the
>  underlying development platform has seen a modernization to better work
>  with increased demand of applications, the KDE community also saw a shift
>  in its development methods. Interaction design has become much more
>  important, and hence the need to collect feedback from the user in a
>  structured manner. Ultimately, this leads to more understandable user
>  interfaces and simpler handling of the underlying complexity of modern
>  computers and portable devices.
>
> please? :)
>

--
Björn Balazs
Leitung Analyse, Design & Test, Gesellschafter
_____________________________________________________________________________

Als Psychologische IT-Beratung engagieren wir uns bei Apliki von Berlin aus
für eine Welt, in der Technik überzeugt. Und Anwender motiviert. Bei uns
arbeiten Ingenieurpsychologen, Usability-Experten und IT-Spezialisten mit
Herstellern Hand in Hand. Unser Apliki-Vorgehen steht für den direkten Weg
von der Idee hin zur gelungenen Lösung. Und zu starken Unternehmen.
_____________________________________________________________________________

Apliki
Psychologische IT-Beratung
Tempelhofer Ufer 1a
10961 Berlin

Fon +49 · 30 · 99277999 · 31
Mob +49 · 179 · 4541949
Mail bjoern.balazs@...
Netz www.apliki.de
_____________________________________________________________________________
Apliki GmbH & Co. KG, Berlin, AG Charlottenburg, HRA 39114

Persönlich haftend:
Apliki Beteiligungs GmbH, Berlin, AG Charlottenburg, HRB 104921
vertreten durch: Steffen Eßers, Björn Balazs, Ilja Pavkovic
 
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